Stephen Libby
Stephen Libby writes fashion columns for The Guardian that turn the bold wardrobe he showed on reality show The Traitors into straightforward menswear advice for men newly engaged with style. He focuses on practical ways to wear jumpsuits, vintage pieces and confident colour so that everyday dressing feels more expressive but still achievable. His coverage sits where reality television, menswear and accessible fashion guidance meet, and he treats his own outfits as working examples rather than distant runway trends.
Menswear advice for men newly interested in style
Libby’s recent Guardian pieces are framed as direct conversations with men who started asking him for help with clothes after watching The Traitors. He uses that surge of interest as a starting point for columns that break down how to build a wardrobe when someone has not previously thought of themselves as stylish.
One strand of his work deals with formal dressing, where he argues against the safe “funeral suit” at summer weddings and shows how to use brighter colours and playful tailoring while still respecting the occasion. His advice stays rooted in everyday constraints, addressing fit, comfort and confidence rather than abstract trends, and he positions bolder choices as a way to feel more like oneself rather than a performance.
Across these pieces he writes in the first person, drawing on the questions he receives from viewers and readers and turning them into simple, actionable suggestions for men at different stages of their style journey.
Jumpsuits, 1970s silhouettes and vintage tailoring
Libby’s defining motif is his commitment to 1970s-inspired menswear, especially jumpsuits, cropped jackets and wide-legged trousers. He is described as seeing 1970s fashion as the peak of men’s style, and his own wardrobe on The Traitors used strong shapes, geometric patterns and bright colours to make that case on screen.
In his Guardian column he pushes the jumpsuit from statement piece to practical staple, arguing that it is both functional and stylish and showing how men can integrate it into everyday life.
He connects vintage silhouettes with modern dressing by highlighting accessible routes into tailoring and alteration, including guidance on using local dry cleaners as a thrifty way to adjust clothes rather than buying new ones. Interviews and features about his outfits underline how carefully he thinks about proportion and fabric, with repeated references to wide legs, structured shoulders and textures that read as retro without feeling like costume.
The same logic runs through his written fashion advice, where he encourages men to experiment with shape and era while keeping the focus on feeling good in what they wear.
Red-carpet presenting and cross‑platform fashion commentary
Alongside his Guardian column, Libby has moved into broader fashion commentary, using television and magazine features to explore the same themes for wider audiences. He has presented a fashion segment built around a “70s fashion revival”, guiding viewers through jumpsuits, tweed and other silhouettes from the decade and showing how to translate them into contemporary outfits. Style and entertainment outlets profile him as a breakout fashion figure from The Traitors, asking him to break down his looks and explain how he will develop his role in fashion beyond the show.
Coverage of his wardrobe often emphasises how his outfits became a talking point and how he uses clothing to shape the atmosphere around him, which feeds back into the way he writes about fashion as a tool for communication and comfort. He has also used his clothing in a charitable context, auctioning pieces from his vintage‑leaning wardrobe to raise money for a health charity, reinforcing his view of clothes as objects with stories and social impact beyond the individual wearer.
Taken together, these appearances show a media persona built on consistency: the same jumpsuits, retro tailoring and emphasis on accessibility appear in his reality‑TV game strategy, his red‑carpet work and his Guardian fashion columns.
4 more fashion journalists.
Adam Cheung
Adam Cheung is a style writer at British GQ with a specialist focus on sneakers, streetwear and menswear product coverage. He treats sneakers and streetwear as culture and design objects, writing about individual models, new silhouettes and the details that make them stand out. His work spans men’s style, watches and grooming, keeping attention on how people can wear and buy into emerging trends. He produces service-led shopping edits on shoes, bags and accessories, built around clear recommendations and concise reasoning. He covers brands and market trends with an emphasis on wearable takeaways for everyday style and occasion dressing. His British GQ features are republished across international GQ editions, and he runs Typed Hype, an Instazine dedicated to sneaker culture, extending his coverage across mainstream menswear, niche releases and culture-facing commentary.
Alexandra Fullerton
Alexandra Fullerton is a freelance stylist and fashion writer for The Telegraph, known for turning professional styling methods into simple, practical rules for dressing. She covers outfit formulas, wardrobe edits, seasonal dressing, tights, festive knitwear, high-street fashion, smart shopping and investment pieces. Her advice focuses on what to keep, what to buy and how to wear it in real life, rather than fashion news or abstract trends. She draws on a long career as a fashion director and editor at Stylist and Glamour, styling shoots and working with actors, musicians and presenters. She also styles commercial campaigns and individual clients. Fullerton writes fashion books, including guides to everyday dressing and Chanel bags, and runs the My3Words shopping concept based on her three-word method.
Alexandria Dale
Alexandria Dale specialises in turning celebrity style and emerging trends into affordable high street shopping guides. She is Digital Fashion Writer at Cosmopolitan UK, covering fashion news, trend analysis and product-led features. Her beat includes seasonal colours, fabrics, transitional dressing, polished looks on a budget, sustainable fashion and new brands. She finds high street alternatives to luxury pieces and identifies trends worth investing in, with a focus on fit, fabric, versatility and repeat wear. Her guides often centre on one trend or wardrobe staple, with specific buys under a clear price cap. Recent work includes Victoria Beckham-inspired burgundy leather midi skirts, Primark wide-leg trousers, M&S argyle jumpers and Primark home delivery. She has six years of fashion journalism experience across digital and print titles, including Glamour and Ok!, and reports with practical styling advice and product detail.
Alice Reynolds
Alice Reynolds is a writer and production journalist on The Independent’s IndyBest shopping desk who tests accessible supermarket and high-street products in real life. She focuses on fashion, beauty, food and fitness, reviewing supermarket food and drink, protein bars and creatine supplements, and high-street clothing and beauty launches. Her beat spans supermarket staples such as dark chocolate, pizzas, Easter eggs and Greek yoghurt, plus workout snacks and performance supplements, and value-led fashion like viral jackets, wrap skirts and beauty advent calendars. She runs comparative “best of” round-ups that weigh flavour, texture, thickness, quality, price and usefulness, using hands-on trials and taste tests. Her reporting is plain, practical and grounded in repeated supermarket and high-street testing, informed by interests in food, fitness and lifestyle shopping and earlier experience across travel and news formats.