Simon Holmes demystifies cryptocurrency markets for Daily Mail's global readership, specializing in secure asset acquisition strategies. His work sits at the intersection of fintech innovation and user safety protocols.
With multiple guides maintaining top SEO rankings years after publication, Holmes' content demonstrates rare longevity in the ephemeral crypto journalism space.
We've followed Simon Holmes's work as a finance and technology journalist with a focus on democratizing access to cryptocurrency markets. His career at the Daily Mail has positioned him as a bridge between complex fintech concepts and mainstream audiences, particularly through explainer-style pieces that simplify blockchain mechanics for casual readers.
This 2024 guide revolutionized airdrop journalism by providing step-by-step visual walkthroughs of DappRadar's interface. Holmes dissected wallet security protocols, gas fee optimization strategies, and regulatory compliance checks across jurisdictions – a rare trifecta of technical detail, user safety guidance, and legal awareness. The piece became a template for crypto onboarding content, cited by three major exchanges in their help documentation.
Holmes shows particular interest in novel airdrop mechanics like vesting schedules and proof-of-engagement systems. His coverage of ACoconut's tiered reward structure demonstrated this focus. Pitches should highlight unique tokenomics or governance features rather than generic "new crypto project" angles.
Every Holmes piece embeds security protocols into the user journey narrative. Successful pitches will foreground built-in security features – think multi-sig wallet integrations or on-chain verification tools – rather than treating them as afterthoughts.
While formal awards aren't documented, Holmes' ACoconut guide achieved 18-month evergreen status in Google's "how to claim airdrops" top three results – a testament to its technical accuracy and instructional clarity in the fast-evolving crypto space.
At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Finance, here are some other real estate journalist profiles you may find relevant: