Medina Azaldin
Medina Azaldin focuses on luxury beauty coverage that explains trends, ingredients and treatments in clear, service-led prose. She is beauty editor at ELLE and Harper's Bazaar UK, working across print and digital features on the beauty desk of a fashion-led title. Her beat centres on nails, skincare, fragrance and wellness, with an emphasis on how beauty routines and aesthetics fit into a broader luxury lifestyle.
Luxury beauty trends and product edits
Azaldin’s beauty features often take a single trend and unpack it through tightly edited product selections and straightforward guidance. Her blue nails piece frames cobalt and “milky sky” shades as part of a quiet luxury manicure movement, pairing colour analysis with eight specific hues for summer wear.
Her vanilla fragrance story treats a new bourbon-vanilla trend as a luxury scent movement, spotlighting a curated line-up of perfumes and positioning them within current taste for elevated gourmand notes.
In Bazaar’s #Empties series, she reviews the products she finishes to the last drop, explaining why certain formulas earn a place in her routine and how they perform in real-world use. Across these stories she combines trend language with concrete product details, making luxury beauty feel both aspirational and usable.
Science-led skincare and wellness reporting
Azaldin’s author biography highlights her habit of demystifying the latest skincare ingredients and unpacking the science behind wellness practices.
That approach runs through her contribution to Bazaar’s wellness awards, where she helps select and describe gadgets, supplements and services with attention to efficacy and evidence rather than hype. In coverage of Harper’s Bazaar’s Wellness At Sea voyage with Cunard, she anchors conversations around “beauty at any age” in sustainable habits and long-term wellbeing, rather than quick fixes. Her writing in this space blends ingredient literacy, expert insight and an accessible tone, positioning wellness as a disciplined practice that sits comfortably alongside luxury beauty.
Fragrance, commerce and cross-title work
Fragrance is a recurring strand in Azaldin’s portfolio, where she tracks emerging scent trends and translates them into shoppable edits. Professional profiles describe her current role as a luxury beauty editor covering beauty, perfumes and commerce, reflecting a remit that spans storytelling and purchase-oriented content.
Her work appears not only for Harper’s Bazaar UK but also in international Bazaar editions, where pieces are syndicated or adapted for readers in regions such as the Netherlands and India. At ELLE, she writes features like a critique of celebrity beauty brands and the reliability of their advice, signalling a willingness to interrogate industry narratives as well as recommend products.
This cross-title presence gives her a vantage point across mainstream and luxury beauty markets, and across both editorial and commercial formats.
Career background and desk perspective
Azaldin has more than seven years of journalism experience in beauty. Before her current role, she wrote beauty content for titles including Red, Good Housekeeping and Prima, building a base in mass-market service journalism.
Earlier in her career she held beauty writing roles at ELLE Malaysia and CLEO Magazine Malaysia, adding international and regional perspectives on style and personal care. Industry updates note that she was promoted in early 2024 from a senior beauty assistant position to a beauty editor (luxury) role at ELLE UK and Harper’s Bazaar UK, formalising her leadership across print and digital beauty features.
This progression, coupled with her long-standing focus on demystifying skincare, scent and wellness, gives her coverage a desk-level view of both the luxury and everyday sides of beauty.
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