Isabella Li
Isabella Li writes about video games for Swipe Right, focusing on player-facing announcements and previews for new PC titles and playable demos. Her coverage of the post-apocalyptic train raiding game Enginefall’s Steam Next Fest demo shows a preference for vivid hooks, clear descriptions of core mechanics, and a direct call to try the game while access is live.
Enginefall and Steam Next Fest Coverage
In her Enginefall piece, Isabella frames the game around its central ideas: raiding post-apocalyptic trains, navigating shifting alliances, and trusting no one in a hostile world. She highlights the Steam Next Fest demo window and treats availability as part of the story, making when and how players can get hands-on time with the game a key element of the coverage. The headline alone carries both setting and urgency, combining the thematic pitch (“post-apocalyptic trains” and “trust no one”) with the practical detail that the demo is live today, which is characteristic of announce-style writing for games events.
Post‑Apocalyptic Worlds and Social Tension
Isabella’s focus on Enginefall’s world and social dynamics indicates an interest in games where setting and player relationships drive tension as much as mechanics. Her treatment of the game’s “trust no one” angle suggests a tendency to foreground how players will feel inside the fiction, rather than only listing features.
By pairing the imagery of ruined railroads with the interpersonal risks of raiding and betrayal, her coverage presents the game as an experience built on atmosphere and social pressure, aimed at players who are drawn to narrative framing as much as systems.
Working Within a Games Communications Agency
Isabella works at Swipe Right, a full‑service PR and marketing agency dedicated to the games industry. This agency context shapes her writing toward concise, promotional coverage that aligns with campaign beats, event calendars, and demo periods. When she writes about a game like Enginefall, she does so from inside a communications operation that coordinates launches, events, and awards for games clients, which is reflected in her emphasis on discovery moments such as Steam Next Fest and on clear, actionable information about when players can jump in.
Her work sits at the intersection of industry messaging and player‑oriented language, translating campaign talking points into straightforward, accessible game write‑ups.
4 more gaming journalists.
Aaron Astle
Aaron Astle covers the business of mobile games through data, company strategy and cross-platform trends. He is Features and Data Editor at PocketGamer.biz and has written more than 2,000 articles for the publication. His beat includes game performance, revenue, player numbers, market share, monetisation, longevity and location-based games. He covers leadership changes, studio restructures, trade bodies, publishing decisions, investment and platform relations. He also reports on mobile, console and PC compatibility, live operations, regional marketing, hardware and app store rules. His work includes interviews with publishers such as King, Scopely, Cygames, Sybo and Rovio, plus year-in-review features for 2024 and 2025. He combines news, interviews, performance data and product timelines in clear analysis. He also contributes to the Week in Mobile Games podcast and event coverage.
Aaron Down
Aaron Down stands out for practical, systems-aware coverage that helps players navigate complex PC games and the platforms around them. He is a guides writer at PCGamesN and a staff writer at The Loadout. His work covers strategy games, live-service updates, codes, online worlds, simulation and management games, and classic titles being remade. He writes about League of Legends and Teamfight Tactics from long experience with both, with a focus on depth, meta shifts, and long-term mastery. His PCGamesN work includes strategy round-ups, Guild Wars 3 news, and reviews such as Two Point Museum. His writing has also appeared in The Digital Fix, Medium, Newsbreak, Flipboard, and other gaming platforms. He reports in clear, direct language, focusing on verified information, game systems, player access, and how platforms such as Steam shape discovery.
Aaron Potter
Aaron Potter is a franchise-focused games journalist who judges big-budget console and PC releases as parts of longer stories. At the Mirror’s gaming vertical, he writes reviews, release-time explainers, deal guides and commentary across PlayStation, Xbox, PC and Nintendo. His beat includes narrative-driven action games, horror, superhero epics, fantasy RPGs, co-op shooters and major series such as Marvel’s Spider-Man, Star Wars Jedi, Resident Evil, Dragon’s Dogma and God of War. He also covers launch times, platforms, Game Pass, crossplay, pre-orders, discounts and AAA ports, helping players decide what to play and how to buy it. With more than eight years in games journalism, prior freelance work and a book on indie games, he compares new releases with their predecessors, weighing storytelling, polish, innovation and value.
Adam Starkey
Adam Starkey stands out for writing about how games feel to play day to day. At Metro, he covers console and PC games, with a focus on Nintendo, fighting games and competitive titles, and he mixes reviews, news and commentary on major releases and hardware. He writes clear, player-focused criticism on mechanics, monetisation, accessibility and local multiplayer appeal. He also reports on live service systems, trailers, reveals, studio statements and consumer issues such as PS5 Pro scalpers. Beyond Metro, he works as a freelance entertainment journalist across games, TV, film, music and esports, with work published in NME, Rolling Stone UK, Radio Times, Edge, Nintendo Life and VG247.