Cortne Bonilla
Cortne Bonilla transforms fashion trends into actionable shopping guidance, focusing on how readers can incorporate runway concepts into accessible wardrobes through curated product selections and trend translations.
Commerce-Focused Fashion Coverage
Her work centers on the intersection of fashion and consumer behavior, producing detailed shopping guides that highlight specific items rather than general trends. Bonilla identifies emerging styles through product analysis, creating content like "The New Class of Minimalist Handbags We're Loving" that directs readers to purchasable options. She approaches fashion through the lens of what readers can actually buy, distinguishing her from reporters who focus solely on designer collections or industry analysis.
Personal Shopping Narrative
Bonilla incorporates personal retail experiences into her reporting, drawing from childhood mall visits and current consumer journeys to create relatable shopping narratives. Her coverage connects emotional resonance with product recommendations, as seen in her maternity fashion writing where she documents adapting personal style during life transitions without compromising aesthetic standards. This approach creates authentic shopping guidance that acknowledges real-world wardrobe challenges.
Inclusive Product Curation
She consistently features diverse brands and price points across her shopping guides, highlighting options from major retailers to niche designers. Bonilla's recommendations span multiple demographics, with coverage appearing in publications serving different audience segments including Essence and Harper's Bazaar. Her product selections emphasize versatility, showing how single items can serve multiple styling purposes across different body types and lifestyles.
Trend Translation Expertise
Bonilla excels at connecting historical fashion moments to current shopping opportunities, as demonstrated in her analysis of how past runway concepts influence today's available products. Her "7 Pre-Fall 2026 Styling Tricks to Try This Summer" exemplifies her ability to make seasonal transitions practical through specific item recommendations rather than abstract concepts. This skill helps readers understand how to implement trends using existing wardrobe pieces alongside strategic new purchases.
4 more fashion journalists.
Aaron Royce
Aaron Royce turns runway moments and celebrity event dressing into clear, wearable stories that show readers how trends move from the red carpet to real life. He is a fashion news writer at The Zoe Report, where he covers fashion, trends, celebrity style, and related news across the site. He also works in a fashion news editing role at The Daily Front Row, extending his reporting into the industry’s front row and party circuit. As a contributing and freelance journalist, he writes for fashion and lifestyle magazines including People, InStyle, Marie Claire, and other outlets, with a focus on shopping, beauty, and culture. His reporting centers on fashion’s visual language, celebrity influence, and shoppable outcomes across fashion, beauty, fragrance, jewelry, skincare, menswear, wellness, accessories, shoes, pop culture, and celebrity news.
Abigail Connolly
Abigail Connolly stands out for covering celebrity culture and fashion as a visual story about outfits, images, and online reaction. She writes for Yahoo and SheFinds, where she covers celebrity news, fashion, and related lifestyle topics. Her beat focuses on stars, royals, and political figures, with stories on red carpet looks, runway trends, state-visit wardrobes, and social media posts that shape public image. She has written about Oprah Winfrey’s all-white Cannes look, Paris Fashion Week fur, Anya Taylor-Joy’s Dior dress, Melania Trump’s style, and royal figures such as Queen Camilla and Prince William. Her reporting is short, tightly focused, and descriptive, using fan comments, captions, and sourced claims to show how a single look or post drives conversation online.
Aemilia Madden
Aemilia Madden writes about how people actually live in their clothes, blending disciplined wardrobe editing with specific shopping recommendations and a clear point of view on taste and restraint. A fashion and lifestyle journalist, former senior fashion writer at Vogue, and now a freelance writer, editor, and consultant, she focuses on service-driven fashion and lifestyle stories grounded in personal testing, long-term wear, and real scenarios. Her work connects shopping lists, trend coverage, and essays into a focus on more intentional choices about what to buy and how to wear it. She reports through first-person experiments, practical shopping guides, sale roundups, and trend explainers, and her portfolio spans Vogue, Harper’s Bazaar, Elle, T Magazine, The Cut, The Wall Street Journal, and her newsletter Taeste Bud, where she extends her interest in archival references, obsessions, and inside-the-closet cleanses.
Air Mail
Batsheva Hay writes fashion and culture pieces for Air Mail with the sensibility of a working designer rather than a conventional style reporter. She is the founder of the cult label Batsheva, known for prairie dresses and vintage-inflected, modest silhouettes that rethink traditions of feminine dress. At Air Mail she sits inside style and lifestyle coverage, writing about fashion and shopping from the point of view of someone who designs the kinds of clothes she describes. Her background as a former lawyer shapes a structured, argumentative way of taking apart dress codes and conventions. She focuses on vintage clothing, modesty, subversion, and how old styles gain new meaning. In guides such as her Upper West Side piece, she treats locations as mood boards and supporting characters, using sensory detail and lived-in references to map the cultural influences behind her clothes and the world her label inhabits.