Cass Anderson
Cass Anderson turns studies, online trends, and personal experience into direct, list-driven lifestyle stories, often using rankings and roundups to frame how and where people eat, relax, and spend their time. As editor-in-chief at BroBible, he covers food as part of a broader mix of gear, fishing, internet culture, and everyday optimization, with a focus on practical takeaways and shareable formats.
Rankings, studies, and data-led lifestyle coverage
Anderson regularly builds features around rankings and research, using external data to anchor accessible service stories. His piece on the best places in the world to raise children walks readers through a ranked list of 25 cities, summarizing the study’s findings and highlighting familiar cultural touchpoints such as Brisbane’s association with a popular kids’ show. In food, he applies the same approach to “Ranking The 25 Most Popular Ice Cream Shops In America This Summer,” organizing the subject through a clear top-25 structure that emphasizes popularity and seasonal relevance.
Across these stories he foregrounds the list itself, then pulls out a few distinctive examples to give the rankings texture, keeping analysis concise and rooted in the underlying dataset rather than opinion.
Internet culture and meme roundups
A major strand of Anderson’s work is curating what the internet finds funny or striking on a given day. He produces recurring meme compilations such as “50 Of The Best Damn Photos On The Internet Today” and “These Are The Internet’s 51 Funniest Memes Today,” collecting dozens of images into a single, easy-to-browse package. The emphasis in these pieces is on volume and variety rather than long commentary, delivering a snapshot of current meme culture for readers who want everything in one place.
This curation-heavy, minimally narrated format suits timely, fast-moving subjects and reinforces his role as a filter for everyday online humor and viral content.
Health, food, and practical optimization
Anderson’s coverage often links lifestyle and food choices to measurable outcomes, with a strong interest in tools and routines that promise concrete improvements. In “How I Lost 30 Pounds With MacroFactor And Social Support,” he documents his own weight loss, explaining how a nutrition app’s macro tracking and a daily caloric deficit helped him lose more than 30 pounds while gaining muscle. He walks through concepts such as total daily energy expenditure, macronutrient targets, and the value of logging meals, while also stressing the importance of accountability and social support.
A follow-up piece, “9 Months Of Using The MacroFactor App: My Before/After Results,” extends this narrative over a longer horizon, presenting his body recomposition results as a case study in sustained use of the same food and fitness tool.
He applies a similar optimization lens to non-food topics, such as a story on research determining the optimal bedroom temperature range for sleep, where he reports that a 68–77°F environment aligns with better sleep efficiency and notes how performance drops when temperatures climb above that band. Taken together, these pieces show a preference for clear numeric goals, app-guided habits, and study-backed recommendations, whether he is discussing what to eat, how to structure nutrition, or how to fine-tune a home environment for rest.
Gear, fishing, and everyday ingenuity
Beyond food and health, Anderson specializes in gear and fishing content for BroBible, drawing on years of experience in that lane. His broader lifestyle and culture stories often highlight inventive uses of technology or equipment in everyday situations, such as a feature on a “genius” who builds a sound system to automatically blast a hated song whenever a noisy neighbor makes sound, framing the project as a clever, over-the-top solution to a common annoyance. This interest in tools, hacks, and practical ingenuity aligns with how he approaches nutrition apps and other gear, positioning equipment and technology as central characters in his narratives.
Across categories, he favors straightforward language, concrete examples, and formats that make it easy to skim for the main idea, whether the subject is an ice cream ranking, a fishing-related story, or a meme collection.
Role at BroBible and editorial scope
Anderson holds a senior leadership role at BroBible as editor-in-chief and partner, shaping both the site’s editorial direction and its mix of lifestyle coverage. His own bylines span food, gear, fishing, culture, humor, and health optimization, reflecting a wide brief that still retains a consistent emphasis on data-led rankings, curated collections, and tool-centric narratives. Public profiles note his partnership role alongside his editorial responsibilities, underscoring that he is closely involved with both content and the overall brand.
For story selection, his track record shows responsiveness to timely studies, trending online content, and everyday problems that can be addressed with specific products or routines, making his coverage a blend of lifestyle service, internet culture, and leisure-oriented reporting.
4 more food journalists.
Aaron Guerrero
Aaron Guerrero is head of the digital department at Miami’s Community Newspapers, where he pairs restaurant coverage with community-facing content. He focuses on how Miami-area restaurants evolve, celebrate, and experiment through new concepts, menus, and neighborhood-focused dining experiences. He reports on restaurant openings, such as an Italian food hall at Plaza Coral Gables, new executive lunch menus, and wood-fired Latin steakhouse brunches, explaining what sets each venue apart. He also covers awards, like a Wine Spectator honor for an Italian chophouse, and events that turn dining rooms into social hubs. His bylines extend to features on sports-themed gatherings, civic renamings, local visits to restaurant programs, sponsored community pieces, and official notices. His work is straightforward and descriptive, helping readers and local businesses connect around specific openings, promotions, and dining experiences.
Aarron Fleming
Aarron Fleming reports on how courts, jails and public safety systems work over time. He is a reporter at The Daily Memphian covering public safety, the local court system, suburban news and business developments in North Mississippi. His work follows trials, sentencing, appeals, plea deals and judicial decisions, including major cases tied to Tyre Nichols and rapper Young Dolph. He also covers jail conditions, inmate deaths, crime data, prosecution units, trafficking, shootings and public-order incidents. His suburban reporting examines cannabis businesses, restaurant openings and how commercial growth affects communities such as Olive Branch. Fleming previously covered education in the same newsroom. He uses clear, unadorned prose to explain legal steps, deadlines, institutional problems and the political, commercial and community effects of public-safety decisions.
Alana Al-Hatlani
Alana Al-Hatlani is a food writer and editor who treats recipes, restaurants, and food features as ways to explore culture, community, and the business of eating. She works on the food team at Southern Living, overseeing and contributing to print recipes and reported features. Her pastry-focused, restaurant-tested perspective comes from time in restaurant and bakery kitchens. She helps plan and write monthly food packages, including “The South’s Most Treasured Desserts,” and wrote “8 Summer Recipes Our Editors Make Every Year.” She also writes recipe tips, ingredient explainers, restaurant guides, and reported stories about workers, owners, and communities. Her subjects include regional specialties, dining scenes, kitchen basics, and food industries. Her work has appeared with OpenTable and Yahoo. She reports on the ground, explains techniques clearly, and connects specific dishes and places to larger stories about food and livelihood.
Alana Edgin
Alana Edgin is a business reporter whose strongest focus is food, restaurants and consumer-facing businesses. She works at the Lubbock Avalanche-Journal and has also had work syndicated across AOL and Yahoo News. She covers new openings, closings, expansions and franchise growth, along with retail, health, services, corporate news, data incidents, business support programs and sponsorships. Her reporting includes detailed roundups of new restaurants and businesses, coverage of El Pollo Loco’s opening, and stories on burger trucks, dessert shops, Vietnamese sandwich restaurants and gourmet markets. She also contributes to food and drink reviews, including fall coffee and jerky comparisons. Edgin reports with practical “what, when, where” details, structured comparisons and clear explanations of how offers, partnerships and business changes affect consumers and the local economy.