Fintech Reporters and Journalists - 2025 Contact List

Our PR team has carefully curated this list of 265 fintech journalists from essential financial and tech media outlets, including detailed profiles and verified contact information.
  • Last updated in May 2025

  • Indispensable for fintech startups and financial services aiming to gain media visibility and credibility.

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  • 265 Fintech Journalists from Key Financial Outlets

Explore top Fintech journalists for 2025

Curated by Naman B
PR Manager @ PressContact

The top fintech journalists for 2025 have been selected by our PR team for their in-depth analysis and coverage of financial technology. These journalists stand out due to the extensive reach of their work, the regularity of their updates, and the reputation of their publications within the fintech community. Updated and detailed journalist profiles ensure your pitches are precise and relevant, matching the evolving landscape of fintech media.

Fintech journalist at CNBC, USA
USA
Fintech
Finance
Tech

Kate Rooney anchors CNBC’s fintech coverage from San Francisco, specializing in payment systems, venture capital flows, and regulatory shifts shaping financial infrastructure. Her work consistently identifies technological inflection points before they reach mainstream awareness.

Key Coverage Areas

  • Venture Capital: Tracks Series B+ funding rounds in blockchain infrastructure and banking-as-a-service platforms
  • Policy Analysis: Decodes SEC rulings and state-level legislation affecting digital asset markets
  • Deep Tech: Profiles energy storage innovations with financial system implications

Pitching Preferences

  • Seeking: Data-rich case studies on AI-driven fraud detection or blockchain settlement systems
  • Avoid: Consumer fintech apps without novel infrastructure components
“The most compelling stories live where technology reshapes money movement itself.”

Maya Sasson has established herself as Canada’s foremost analyst of fintech innovation and high-growth equities. Currently writing for The Globe and Mail with syndication in US markets, her work bridges quantitative rigor and narrative clarity.

Core Coverage Areas

  • Fintech Infrastructure: Payment systems, blockchain protocols, regulatory technology
  • Equity Analysis: Small/mid-cap stocks, analyst consensus tracking, short interest trends
  • Market Disruption: AI in financial services, decentralized finance models, ESG scoring systems

Pitching Preferences

  • ✅ Data-driven stories with proprietary metrics or models
  • ✅ Cross-border regulatory impacts (US-Canada-EU)
  • ❌ Consumer fintech apps without technical differentiators
  • ❌ Pure opinion pieces without analyst/institutional data
“The most compelling pitches help me connect boardroom strategies to Main Street impacts – how does a new API reduce farmers’ loan approval times? Can machine learning lower insurance premiums in flood zones?”

With recognition from the CFA Institute and multiple SABEW nominations, Sasson’s work informs both retail investors and institutional decision-makers. Her upcoming book Decoding Disruption: A Quant’s Guide to Financial Innovation further cements her status as a leading interpreter of market evolution.

David Cook (NEXT.io, USA) specializes in mergers, regulatory shifts, and leadership strategies within global iGaming markets. With a Pulitzer-winning foundation in investigative journalism, his current work combines financial acuity with operational insights for industry executives.

Pitching Priorities

  • Regulatory Deep Dives: Prefer pitches with jurisdictional licensing data (e.g., “How Sweden’s 18% GGR tax impacts operator margins”)
  • Executive Profiles: Seek CEOs navigating platform migrations or market entries, particularly in Africa/SE Asia

Awards Spotlight

  • 1996 Pulitzer Prize for exposing post-Soviet human rights violations
  • 2023 iGaming Media Award for Best M&A Analysis
Finance journalist at The Times, UK
UK
Finance
Business
Fintech

Currently writing for The Times as an M&A and Restructuring Correspondent, Cahill focuses on:

  • Corporate Finance: Specializes in SME funding challenges and post-crisis recovery strategies
  • Retail Innovation: Tracks brick-and-mortar adaptations to eCommerce dominance
  • Fintech Solutions: Advocates for AI-driven alternatives to traditional banking

Pitching Preferences

  • Do Pitch: Case studies on receivables financing, ethical AI credit models, or retail sector policy impacts
  • Avoid: Cryptocurrency trends, agricultural subsidies, or maritime trade finance

Career Highlights

  • Exposed systemic failures in BHS corporate governance (City AM)
  • Co-founded Financefair, securing £15M in SME funding since 2022
  • 2024 Fintech Journalism Award finalist for open banking coverage

Joseph Hall is Cointelegraph’s leading chronicler of cryptocurrency’s real-world impacts, specializing in:

  • Grassroots Adoption: Documenting how communities integrate crypto into daily economic activities
  • Geopolitical Analysis: Examining digital assets in sanctioned economies and developing nations
  • Cultural Integration: Tracking crypto’s influence on sports, arts, and community organizations

Pitching Priorities

  • Seek: Localized case studies with verifiable transaction data and human-interest angles
  • Avoid: Technical white papers or exchange-focused market analysis
“The most compelling crypto stories emerge where technology meets lived human experience.” – Joseph Hall

As a senior reporter at The Information, Michael Roddan specializes in the intersection of global finance, regulatory policy, and emerging technologies. Based in New York with a transatlantic perspective forged through years covering Australian and U.S. markets, his work exposes systemic risks and power dynamics in corporate cultures.

Key Coverage Areas

  • Fintech Governance: Tracks AI adoption metrics and regulatory compliance in banking
  • Corporate Scandals: Investigates workplace culture impacts on financial performance
  • Geopolitical Tech: Analyzes how international tensions shape financial infrastructure

Achievements

  • 2020 Walkley Award for exposing AMP Limited’s executive misconduct cover-up
  • Kennedy Award-nominated author of The People vs The Banks
  • Cited in 3 congressional hearings on financial AI security

Pitching Insights

  • Do: Connect tech innovations to specific regulatory frameworks (e.g., CFPB guidelines)
  • Don’t: Pitch consumer fintech apps without systemic risk angles
  • Timing: Align with SEC filing deadlines or merger review periods

As NerdWallet's lead personal loan strategist, Nicole Dow equips readers with tools to navigate complex borrowing decisions. Her work focuses on three pillars:

  • Financial Access: Demystifying credit systems for first-time borrowers
  • Crisis Management: Developing frameworks for unexpected expenses
  • Regulatory Changes: Translating policy shifts into consumer impact

Pitching Priorities

  • Do: Lead with data-driven consumer protection angles
  • Don't: Pitch generic debt consolidation services
"The best financial advice meets people where they are - that's my editorial compass."
Finance journalist at Bloomberg Opinion, USA
USA
Finance
Business
Fintech

Bloomberg Opinion columnist Paul J. Davies specializes in systemic financial risks and regulatory policy, with a focus on shadow banking and cross-border capital flows. His work informs institutional investors and policymakers through data-driven analysis of banking sector trends.

Pitching Priorities

  • Regulatory Developments: Highlight implications of proposed rules (e.g., SEC’s Private Fund Adviser reforms) with transaction-level data.
  • Institutional Fintech: Pitch case studies on blockchain settlement systems reducing interbank counterparty risk.
“The most undercovered risk in finance remains the $9 trillion repo market’s reliance on four clearinghouses.” – Davies, 2024 Bloomberg interview

As The Guardian’s Consumer Affairs Correspondent, Zoe Wood has redefined how British media covers household economics. Her reporting spans three core areas:

  • Consumer Rights Advocacy: Exposing systemic issues from banking scams to disability grant barriers
  • Retail Innovation Analysis: Decoding tech’s impact on shopping habits and pricing strategies
  • Cost-of-Living Investigations: Tracking inflation’s unequal burden across UK regions

Pitching Priorities

  • Data-Driven Local Stories: Regional case studies with national policy implications
  • Underrepresented Voices: Elderly, disabled, and rural consumers facing unique challenges
  • Regulatory Developments: CMA rulings, FCA guidelines, or trading standard updates
“The best consumer journalism doesn’t just report problems – it maps solutions.” – Zoe Wood

Best Practices for Contacting Fintech journalists

The fintech landscape is dynamic, driven by innovation and timely updates. Drawing on lessons from hundreds of press releases, we provide you with the best practices for connecting with fintech journalists. This includes pinpointing the optimal times for outreach, crafting press releases that resonate with the financial tech audience, and mastering the art of pitching with clarity and precision to elevate your campaign’s success.

When and how to contact Fintech journalists

Effective outreach to fintech journalists requires a keen understanding of the rapidly evolving fintech landscape and the unique interests of these journalists. Using PressContact’s media list, which includes detailed profiles and contact information, can greatly enhance your outreach efforts. Here’s how:

  • Industry Reports: Share exclusive insights or data from industry reports and studies. Fintech journalists often look for new trends and statistical data to back their stories.
  • Funding Announcements: Inform journalists about significant funding rounds or investment milestones. Highlighting the financial backing can generate substantial interest.
  • Regulatory Developments: Notify journalists about new regulatory changes and your company’s stance or preparations for compliance. This is particularly relevant given the regulatory scrutiny in fintech.
  • Partnerships and Collaborations: Announce strategic partnerships or collaborations with other fintech companies or traditional financial institutions. These moves often indicate industry shifts and innovation.
  • Technological Advancements: Showcase advancements in fintech technology, such as new blockchain applications, AI-driven solutions, or cybersecurity measures.
  • Customer Success Stories: Provide case studies or success stories that demonstrate the impact of your fintech solutions on real-world customers.

Using our comprehensive and affordable media list ensures that your fintech-related news reaches the right journalists at the right time, maximizing your chances of coverage.

Writing press releases for Fintech coverage

Crafting effective press releases for the fintech sector involves clear, detailed, and informative content that resonates with the fast-paced industry. Here’s how to create compelling fintech press releases:

  • Highlight Innovation: Start with the innovative aspects of your product or service. Explain how it addresses current market needs or challenges.
  • Include Data and Statistics: Provide relevant data and statistics to support your claims and give journalists the information they need to write detailed articles.
  • Expert Quotes: Include quotes from industry experts or company executives to add credibility and depth to your press release.
  • Visuals: High-quality images, graphs, or infographics can help illustrate your points and make the press release more engaging.
  • Real-World Applications: Highlight real-world applications of your fintech solution. Provide examples of how it has benefited customers or improved business operations.
  • Market Position: Discuss your company's position within the market and its competitive edge, backed by industry data or third-party validations.

These elements will help your press release stand out and attract the attention of fintech journalists looking for comprehensive and insightful content.

Pitching Etiquette to Fintech journalists

Pitching to fintech journalists requires a strategic approach and a deep understanding of their interests. Here are some tips from my experience:

  • Personalize Your Pitches: Address journalists by name and reference their previous work. This shows that you understand their focus areas and interests.
  • Provide Detailed Information: Fintech journalists appreciate detailed and accurate information. Ensure your pitch includes all relevant details and data.
  • Be Timely: Fintech is a fast-paced industry, so timely pitches are crucial. Be mindful of their deadlines and provide them with the necessary materials promptly.
  • Follow Up Respectfully: If you don’t hear back initially, follow up respectfully and provide any additional information they might need
  • Understand Their Audience: Tailor your pitch to reflect the interests of the journalist's readership, whether it's focused on consumers, businesses, or industry insiders.
  • Offer Exclusive Content: Where possible, offer exclusive content or first access to new developments. This can make your pitch more appealing and increase the likelihood of coverage.

Following these tips will help you build strong relationships with fintech journalists and increase the likelihood of your pitches being successful.

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