Mohak Gupta
Mohak Gupta specialises in turning technically dense watch launches into clear, compact coverage that stays close to how the products actually work and wear. His stories focus on the mechanics, materials and use-cases behind new pieces, whether that is a seven-day tourbillon like the Marco Tedeschi MT1.1 or an accessible everyday automatic, and he writes with an emphasis on straightforward language and concrete detail.
He works as an editor at Monochrome Watches, writing news, reviews and round-ups on watches with a brief that combines clarity, technical accuracy and consistent tone. His recent output on the masthead centres on contemporary mechanical releases and technology-adjacent products, often explaining movements, case construction, dial treatments and pricing in a few tight paragraphs. He is tasked with turning press releases and technical specifications into articles that make sense to a broad readership, while checking facts and tightening copy before publication.
Accessible mechanical launches and microbrand coverage
A large share of Gupta’s recent work covers accessible mechanical watches and microbrands, often framed around what a new reference adds for everyday wearers and enthusiasts.
He has written on pieces like Earthen’s Summit MK2 in new ceramic colours and Delma’s Midland Automatic with a meteorite dial, using these launches to show how materials and dial textures change the character of relatively affordable models. His Baltic coverage tracks that brand’s Aquascaphe GMT MK-II, Scalegraph chronographs and Heures du Monde worldtimer, consistently noting changes in movement architecture, functionality and price that make those watches more usable and attainable.
Similar attention runs through his Orient and Orient Star pieces, where he explains the Stretto Date and Day & Night collections, an M34 F8 Date Meteorite and an M34 F8 Skeleton hand-wound model by highlighting the movement families and design tweaks rather than relying on brand rhetoric.
Across these stories Gupta keeps a tight focus on specifications - case sizes, water resistance, movement types, strap options and price points - and uses them to position each watch in the broader market.
He regularly calls out when a watch becomes more accessible, whether through a lower price, simpler complication or more compact dimensions, making his coverage useful for readers weighing value and practicality. Even when he writes about ultra-thin or higher-end pieces, such as Titan’s Edge UltraSlim Mechanical or Bulgari’s Octo Finissimo Perpetual Calendar in blue titanium, he anchors the narrative in how the engineering choices affect wearability and daily use.
Sports, cars, gaming and cultural tie-ins
Gupta frequently covers watches tied to motorsport, football, gaming and broader pop culture, treating these collaborations as part of the product story rather than as standalone lifestyle content. His articles on Baume & Mercier’s Riviera Chronograph for the Gran Premio Storico d’Italia, Union Glashütte’s Belisar Chronograph Silvretta Classic and Lorige’s race-inspired BL-Endurance chronograph each link the design language - timing scales, case finishing, colour choices - to specific racing contexts.
When he reports on Bianchet’s collaboration with Maserati or special-edition pieces for football teams, he identifies the mechanical platform first and then shows how the partnership influences materials, dial patterns and branding.
The same approach appears in his coverage of Hamilton’s Khaki Field models, including a Call of Duty tie-in and the 38mm “Murph” with a textured blue dial and cinematic backstory.
In these pieces he balances cultural references with clear explanations of movement calibre, case size, strap options and pricing, ensuring the watch remains the centre of the article. This pattern extends to IWC’s Pilot’s Watch Chronograph Laureus edition, where he frames the watch within the ongoing Laureus series but devotes most of the space to layout, movement choice, production numbers and retail price.
Indian watch scene, interviews and watch-adjacent technology
Beyond product news, Gupta covers the emerging Indian watch scene and uses interviews to show how local events and communities are developing.
His long-form interview with the co-founders of India Watch Weekend is structured as a detailed conversation about organising an enthusiast event, highlighting programming choices, brand participation and how India fits into the global watch calendar. This interest in the Indian market aligns with his professional description, which notes a focus on Indian watches alongside global releases and trends.
He also writes about watch-adjacent technology, as in his story on the XBAND smart strap designed to add connected functions to traditional mechanical watches. In that piece he explains what the strap does, how it interacts with existing watches and where it sits relative to fully fledged smartwatches, reflecting a beat that touches the intersection of horology and consumer tech.
Across his portfolio he shapes headlines and summaries to be direct and search-friendly, mirroring the concise structure of his articles and reinforcing his role in keeping watch coverage both technically grounded and easy to read.
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