Kevin Williams
Kevin Williams covers electric vehicles with a tester’s eye and a clear sense of how fast the market is changing, especially in China. He focuses on how new EVs drive and fail in real-world use, and on what those experiences say about the direction of global carmaking.
Hands-on EV testing and road-trip reliability
Williams writes detailed accounts of living with new electric models, paying close attention to reliability and charging issues. In a review of the 2024 Chevrolet Blazer EV, he describes being stranded on a trip when the vehicle broke down after just over a day of use, and he documents how public DC fast-charging behavior and software faults affect the car in practice. He uses incidents like this to probe how well new EVs are engineered for everyday drivers, and to show how hardware and charging infrastructure interact.
His testing pieces balance narrative and diagnosis. He recounts where and how a car fails, then includes the manufacturer’s technical explanation and planned fixes, as he did with GM’s statement about charging current fluctuations and an upcoming software update for the Blazer EV. That approach makes his coverage useful for readers who need both an on-the-road perspective and a concise read on what an automaker is doing to correct problems.
China’s EV lead and what it means for Western automakers
Much of Williams’s work examines China’s fast-moving EV industry and compares it to efforts in the West. In features about repeat trips to China to drive local electric cars, he writes about sampling a broad range of advanced models and how those experiences changed his view of the global market. He frames these stories around the gap he sees between Chinese manufacturers and their Western counterparts, describing how many Chinese EVs feel more advanced and more affordable than comparable models elsewhere.
He often links those driving impressions to bigger industry questions. In one feature, he argues that the state of Western EV development leaves traditional automakers exposed if they continue to move slowly while Chinese brands sprint ahead. On the InsideEVs Plugged-In Podcast, he joins discussions specifically about China’s best EVs from brands like Xiaomi, BYD, Geely, and Nio, and talks through what his on-the-ground testing says about their strengths. His coverage of a fast Chinese SUV that sold 100,000 units in seven months, and of high-performance models like the Xiaomi SU7, fits into this pattern of using Chinese success stories to illustrate how quickly that market is evolving.
Editorial takes on Tesla, Elon Musk, and EV strategy
Williams also writes commentary on the business and branding side of electrification. In a piece on Elon Musk’s future and EVs, he argues that turmoil around Musk could damage the broader electric vehicle space in America, given Tesla’s outsized role in shaping public perception of EVs. He connects leadership and reputation to consumer confidence, showing how individual corporate figures can influence the trajectory of an entire segment.
In another feature addressed to carmakers, he urges manufacturers that want to win over Tesla owners to build better EVs rather than relying on Tesla’s missteps. He uses direct language to argue that product quality and compelling alternatives are the only reliable way to capture those buyers. Across these pieces, his editorial voice is grounded in his testing experience and his close tracking of how different brands execute their EV strategies.
Role, focus, and wider bylines
Williams is a staff writer at InsideEVs, where he covers electric vehicles and the broader automotive transition away from combustion. His public professional profiles describe him as an automotive journalist focused on electrification, industry news, vehicle repairs, car reviews, and China’s role in the EV market. On X, he identifies himself as an automotive journalist at InsideEVs, reinforcing that his primary beat is EVs and related technology.
Beyond InsideEVs, he has written automotive pieces for other outlets, including Motor1.com, where his work has included EV-related coverage such as analysis of how rising gas prices drive shoppers toward electrified models. Taken together, his portfolio is defined by test-based reporting, a sustained interest in Chinese EVs, and clear, opinionated writing about how carmakers and charging ecosystems need to evolve.
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