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Kendra Seguin

cbc.caCanada
Interested in
Youth IssuesLocal BusinessCommunity LifeCrime Courts
About

Kendra Seguin is a reporter and editor with CBC London who focuses on stories about music, culture and communities. Her reporting ties policies, institutions and business decisions to the everyday experiences of students, workers and residents, drawing out how changes play out in real lives. She moves between hard news and lighter features while keeping the emphasis on people’s voices, whether covering court proceedings, local elections or niche cultural trends.

Youth, school life and changing rules

Seguin returns often to youth perspectives, especially when rules or systems shift around them. In coverage of Ontario’s new high school grading scheme, she speaks with teenagers on the first day of school about the added pressure and expectations they feel under the revised policy, framing the story through their language rather than bureaucratic detail.

Her feature on how social media food content influences what kids want to eat looks at the pull of fast‑food imagery and online trends on children’s choices, using their immediate reactions to show how digital culture reaches into family routines. A piece on young people preparing for their first city election centres students at a local college and the issues they say matter most, treating municipal politics as something experienced and debated by new voters rather than as an abstract contest.

She also turns a promotion offering free ice cream in exchange for good grades into a light, entertainment‑driven look at how local businesses engage students and celebrate academic effort, staying close to the spirit of everyday school life.

Local work, business and economic shifts

Work and money appear in Seguin’s profiles of people navigating changing economies and services. In a story about a former Uber driver who now trains others, she uses concrete anecdotes about rude riders and spilled drinks to show the emotional labour behind gig work and the practical strategies drivers share to manage the job.

Her reporting on a TD Bank branch closure focuses on seniors who rely on in‑person banking, highlighting both their concerns about losing access to services and the social routines built around a familiar branch.

Coverage of WestJet flight cancellations during a strike follows travellers at a regional airport and the disruption to their plans, connecting labour action to missed trips and uncertainty at the departure gate. She profiles a burger restaurant that has become a video rental shop, treating nostalgia for VHS tapes and DVDs as part of a broader story about how independent businesses reinvent themselves to survive and stand out.

A feature on nearly 30,000 poinsettias before they hit store shelves uses the visual scale of the greenhouse operation to explore the logistics, timing and tradition behind seasonal retail. Seguin also explains Ontario’s new data centre framework through local reaction, linking infrastructure and technology policy to questions about how cities court and manage large‑scale digital investment.

Community institutions, health care and civic life

Seguin reports on the condition of community institutions that once structured social life and now face pressure to adapt. Her piece on service clubs examines membership decline and changing expectations, using interviews with long‑time members to show what is at stake when these organizations struggle to attract new people.

In coverage of long ultrasound waitlists, she describes expectant parents travelling significant distances for routine scans and connects sonographer vacancies to delays in pregnancy care, making staffing and scheduling problems tangible.

A story on donating to the Terry Fox Foundation sets out what contributors should know about how funds support cancer research, framing philanthropy as an accessible way for ordinary people to take part in a national effort. Election reporting follows a local candidate as she launches her campaign and outlines promises, while in separate work Seguin returns to students preparing to vote, keeping attention on how platforms and policies translate into daily concerns.

Crime, courts and public safety

Seguin also covers serious crime and court files, distilling complex investigations into clear timelines and verified details. In a piece on a bomb‑making scheme, she sets out what is known so far about the accused and the alleged plot, explicitly separating confirmed information from the parts of the case that remain unclear. Her recap of a manslaughter case involving a restaurant owner tracks developments in court and the eventual verdict, noting the impact on the victim’s community and the questions resolved by the proceedings.

Across these stories, she brings the same focus on accessible explanation and human impact that runs through her coverage of politics, health care and culture.

Taken together, Seguin’s work shows a reporter who keeps institutional and policy stories rooted in the daily realities of the people they affect, whether those people are teenagers adjusting to new grading rules, seniors losing a bank branch, gig workers learning the trade or residents grappling with serious crime. Her mix of news and feature writing, and her interest in music, culture and communities, make her coverage a consistent lens on how decisions made in boardrooms, council chambers and courtrooms ripple through local lives.

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Angelina Mazza

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Canada·Entertainment
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