Jessica Yun
Jessica Yun follows the money behind the products people buy and eat, reporting on how food and retail businesses turn consumer trends into strategy, pricing and brand decisions for The Sydney Morning Herald and The Age. Her beat centres on the food, beverage, agribusiness and retail sectors, treating supermarkets, fashion chains and fast-food brands as business stories rather than lifestyle curiosities. She consistently connects everyday purchasing and wellness habits with the capital, supply chains and corporate behaviour that shape them.
Retail and consumer brands
On the retail side of her patch, Yun writes closely on the fortunes of major consumer-facing brands, including fashion chains and fast-food operators. Her coverage of clothing retailer General Pants, for example, traces how cash injections are keeping the business afloat, framing the story around the pressures on discretionary retail and the financial lifelines available to such chains. In fast food, she has examined a Mexican-themed restaurant group as it abandons a contentious strategy that investors were glad to see go, while profiling the founder who wants to have another crack at growth. Across these pieces she treats stores and restaurant brands as balance sheets and boardroom decisions, looking at investor sentiment, funding structures and strategic pivots rather than just new menu items or shopfronts.
Food, beverage and agribusiness
Yun’s strongest through-line is in food and beverage business reporting, where she follows trends like the protein boom from supermarket shelves back to manufacturers and ingredient markets. In her work on high-protein products, she has shown how food makers are cashing in on Australians’ “body dreams”, tracking the spread of protein claims from breakfast cereals such as Weet-Bix to coffee and other everyday items. Another explainer examines how insatiable demand for protein is forcing large food companies to grapple with shortages and skyrocketing prices of whey protein, highlighting the supply constraints and cost pressures behind a wellness trend. This focus on protein sits within a broader remit that includes food and beverage companies and agribusiness, where she looks at how producers, processors and brands respond to shifts in dietary fashion, raw material prices and changing consumer expectations. Her work often keeps an eye on coffee and cafe culture as part of this landscape, reflecting an interest in the business of everyday drinks alongside packaged foods.
Workplace and corporate behaviour
Alongside sector-specific coverage, Yun writes on workplace and pay issues as they intersect with corporate obligations and reputation. She has co-authored reporting on some of the largest gender pay gaps, analysing how major organisations perform on pay equity and what the data says about persistent disparities. This strand builds on earlier experience reporting on workplace and careers at a finance-focused outlet, giving her a lens on how employment practices, regulation and corporate culture feed back into brand and investor perceptions. When she writes about companies, staff wellbeing, pay structures and internal decisions are treated as part of the business story rather than an HR sidebar.
Formats and approach
Yun works across news, features and explainers, frequently using the explainer format to unpack why familiar products or brands are changing and what that reveals about the underlying market. In protein coverage and other food-business stories, she blends consumer language with clear descriptions of pricing, supply constraints and strategic positioning, making specialised business dynamics accessible without losing detail. Her retail and fast-food pieces similarly balance narrative — such as the irrepressible burrito salesman behind a chain — with investor reaction and capital decisions, keeping both the human and financial sides in view. Across her body of work, the distinguishing habit is to start from what people are buying, eating and wearing, then move upstream to the companies, investors and input markets that dictate how those choices are shaped.
4 more business journalists.
AdNews
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Adrian Black
Adrian Black is a business reporter who treats regulation, court action and economic shocks as core business terrain, not side issues. He writes for The Canberra Times, covering corporate conduct, legal and market consequences of misleading investors, and concrete risks from technology, crime and volatile costs. His recent work centres on detailed coverage of the fallout from Regional Express profit forecasts and losses, tracking ASIC’s case, courtroom arguments and continuous disclosure mechanics in the NSW Supreme Court. He follows contested cases over time, parses formal statements, and connects legal developments to reputational damage, shareholder confidence and governance standards. Beyond litigation, he reports on rising fuel and energy costs, unpaid invoices and money mule schemes as operational risks, and examines how AI changes careers, always tying abstract forces back to specific businesses, workers and the choices they face.
Adrian Leung
Adrian Leung is a technically precise reporter on Chinese electric vehicle manufacturers, distinguished by deep coverage of engineering specifications, thermal management systems, and performance metrics often ignored by business media. He writes on Chinese EV makers including BYD, Nio, Leapmotor, Xiaomi, and others, examining their manufacturing strategies, market positioning, and production developments. His Electrical and Computer Engineering background informs detailed analysis of battery thermal management, torque outputs, battery capacities, and thermal performance metrics, including case studies like BYD’s Flash Charging system and e4 motor system. Leung tracks new model launches and refreshes with exact dimensions, pricing, and export timelines, and reports on broader auto industry profits, production volumes, and margins. He also covers battery technology and solid-state battery delays, translating complex chemistry and semiconductor supply chain issues into clear, business-focused insights.
Alex Gluyas
Alex Gluyas is distinct for tracking how investor flows, valuation pressures and structural shifts shape the Australian sharemarket, with a particular focus on equities and the technology sector. He is a markets reporter at the Australian Financial Review covering major asset classes, regularly writing about equities, commodities and currency markets. His core beat is equity markets and ASX trading dynamics, where he follows ASX performance, trading conditions, sector moves and trading behaviour, including record online activity and volatility driven by algorithmic trading firms, hedge funds, passive flows and superannuation funds. He reports live on how local shares respond to global moves, political shocks and company news, using performance data and fund manager commentary. He often focuses on technology stocks, AI and valuation risk, and analyses market structure, including ASX shrinkage and rising concentration in the S&P/ASX 200.