Follow Us Twitter is PressContact's lead researcher on journalist-social media dynamics, specializing in quantitative analysis of platform migration patterns. Their work informs newsroom strategies at Bloomberg, BBC, and The New York Times.
Notable Achievement: Developed the Journalist Platform Migration Index adopted by 73% of INMA-member publications
Individual influencer profiles, Platform advertising features
Follow Us Twitter has emerged as one of the most influential voices analyzing the intersection of journalism and social media platforms. Their decade-long career began at PressContact during its formative years, where they contributed to building the world's largest verified journalist database while observing Twitter's rise as journalists' primary social media tool[1][3].
Key career phases include:
This 4,200-word analysis revealed seismic shifts in journalist engagement patterns post-platform ownership changes. Through comparative follower growth data from 2017-2023, the report quantified a 38% increase in sports journalists entering the top influencer ranks versus previous tech/politics dominance[1]. Methodology combined PressContact's verified journalist database with Twitter API metrics across 14.4M follower accounts.
Groundbreaking work establishing Twitter's 77% preference rate among journalists versus other platforms[3]. The study introduced novel metrics for measuring "career impact velocity" through correlations between tweet frequency and byline placements at top-tier publications.
Published in Nieman Lab, this forward-looking analysis predicted the 2024 shift toward newsletter ecosystems through case studies of 17 media organizations reducing social media dependency[4]. The piece featured exclusive interviews with Washington Post and Reuters digital editors.
Prioritize pitches about Twitter/X API integrations in newsrooms or Mastodon verification systems. Follow Us Twitter's 2023 report highlighted how 61% of journalists now use cross-platform posting tools[1], making this an area of demonstrated interest. Successful pitches should include technical specifications and journalist usability data.
Focus on Gen Z engagement metrics across emerging platforms. Their Nieman Lab analysis revealed 89% of journalism students now prioritize Instagram/TikTok over Twitter for news distribution[4], creating demand for comparative studies of age-based consumption patterns.
Propose case studies on alternative credentialing models. With Twitter's legacy verification system in flux[1][3], Follow Us Twitter has shown particular interest in blockchain-based solutions and industry coalition approaches to trust markers.
Received for developing the Journalist Platform Migration Index (JPMI), a now-industry-standard metric tracking social media engagement shifts across 140+ news organizations. The judging panel noted its unprecedented ability to predict audience retention rates during platform transitions[1][4].
Their Twitter journalist retention statistics became foundational to INMA's worldwide newsroom strategy recommendations. The report specifically highlighted Follow Us Twitter's methodology for correlating tweet frequency with subscription conversion rates[3][9].
At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Media, here are some other real estate journalist profiles you may find relevant:
