Daniel John
Daniel John covers consumer technology for Creative Bloq, with an emphasis on how hardware innovation and branding decisions from major tech companies shape what products mean for everyday users. His work sits at the intersection of device news, product strategy and the language companies use to sell their next big idea.
Apple hardware and the first folding iPhone
A recurring thread in John’s technology coverage is close attention to Apple’s hardware roadmap, especially where it departs from the company’s usual playbook. In his piece on Apple’s planned folding iPhone, he focuses on changing expectations around the device and what it might signal about the direction of the iPhone line. Rather than treating the folding form factor as a novelty, he frames it in terms of how and when Apple introduces new categories, and what that means for people who upgrade infrequently and weigh longevity and ecosystem fit alongside specs.
Within that reporting, John treats rumors and early information as something to be weighed and interpreted rather than simply repeated. He looks at shifts in detail over time, such as evolving reports about where a folding model would sit in the iPhone family, to show how internal decisions on positioning and pricing could affect who the product is really for. The result is coverage that uses a single device story to explore broader questions about Apple’s priorities and the competitive pressure from rivals that embraced foldables earlier.
Naming, “Ultra” labels and product positioning
John’s folding iPhone article also highlights his interest in naming and tiering, and how labels like “Ultra” change expectations before a product is even announced. By interrogating whether a folding iPhone still warrants Apple’s most premium branding, he connects a small shift in rumor language to larger issues of how the company segments its lineup. His focus on the gap between marketing terms and lived experience encourages readers to think about whether a badge on the box reflects real-world advantages or justifies a higher price.
This attention to naming and positioning runs through the way he writes about technology: device stories become a way to discuss strategy, from how many distinct tiers a product line can sustain to what happens when a once-rare label is stretched across too many models. John’s work is most distinctive when he traces those decisions back to what they will mean in practice for people who care about value, longevity and the trade-offs between waiting for the “next big thing” and buying what is available now.
4 more technology journalists.
Adam Conway
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Adnan Farooqui
Adnan Farooqui is a technology journalist at SamMobile whose work centers on Samsung’s hardware, software and strategy, with a focus on what its moves mean for the company’s future. He treats foldable phones as a strategic inflection point, using devices like the Galaxy Z Flip line to examine portfolio strategy, demand, cost and competition, and to track how long Samsung sustains product lines. He also covers the everyday Galaxy ecosystem of phones, tablets, wearables and the software that connects them, following One UI and Android updates, security patches and new features. His reporting ties product news to business decisions, pricing, launch strategy, software support windows and subscription pushes. He blends fast news with analysis, separates confirmed facts from his own reading of events, and uses plain language to frame why Samsung’s choices matter to different buyers.
Alexander Haro
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Alíz Kovács-Zöldi
Alíz Kovács-Zöldi covers photography technology where engineering detail meets practical shooting. She writes for Amateur Photographer, focusing on camera gear, optical design and how new hardware shapes the way images are made. She covers camera and lens technology, especially lenses and other core parts of a kit. She looks at how new products are built and what they are designed to do, not just their spec sheets. Her stories stay close to the tech, explaining focal lengths, focusing systems and form factors in clear language. In her piece on Thypoch’s first autofocus lens with three prime focal lengths in one unit, she shows how she explains unconventional gear and its intended use. Her beat is hardware-focused, tracking advances in autofocus, optics and physical design through concrete examples of new cameras and lenses.