Virginie Goudreault

We've followed Virginie Goudreault's evolution from passionate lifestyle blogger to respected wellness journalist through three distinct career phases:

• Foundational Years (2015-2018): Launched Blond Story blog while collaborating with regional tourism boards
• Professionalization Era (2019-2022): Joined Clin d'oeil as contributing editor while expanding into podcasting
• Thought Leadership Phase (2023-Present): Became Infuse Magazine's wellness columnist with 24K Instagram followers

Defining Works

• A Routine to Get the Most From Your Day Off

This 1,800-word manifesto revolutionized self-care reporting by blending personal narrative with actionable advice. Goudreault's detailed account of her monthly wellness retreats in Bromont introduced the concept of "purpose-driven rest" to mainstream audiences. The article's unique value lies in its evidence-based approach to leisure activities, citing neurological studies about the productivity benefits of structured downtime.

• Balancing Wellness Through Seasonal Living

In this investigative piece, Goudreault spent six months documenting Quebec's seasonal tourism offerings through a wellness lens. Her innovative "chrono-wellness" framework analyzes how different activities (from winter skiing to autumn harvests) impact mental health across circadian and circannual cycles. The article features interviews with chronobiologists and includes downloadable seasonal planning templates.

• The Intersection of Interior Design and Personal Wellbeing

This paradigm-shifting analysis established Goudreault as a leader in environmental psychology journalism. Through case studies of Montreal homes, she demonstrates how spatial organization affects stress hormone levels. The piece introduced the concept of "neuroaesthetic design" to consumer audiences, complete with DIY assessment checklists.

Strategic Pitching Guidance

1. Propose Seasonal Wellness Frameworks

Goudreault consistently amplifies content that connects wellbeing practices to natural cycles. Successful pitches should include:

• Quarterly trend forecasts with regional adaptation strategies
• Cross-cultural comparisons of seasonal rituals
• Biophilic design elements for home/work environments

Rationale: Her Blond Story series on "Winter Wellness Hacks" demonstrated 218% higher engagement than standard self-care content.

2. Highlight Community-Driven Solutions

Focus on collective wellbeing initiatives rather than individual practices:

• Neighborhood gardening cooperatives
• Workplace mental health programs
• Intergenerational knowledge-sharing projects

Rationale: Her award-winning coverage of Montreal's "Supper Club Therapy" initiative spurred municipal funding for community wellness spaces.

3. Bridge Fashion and Functionality

Seek innovations merging aesthetic appeal with practical benefits:

• Performance fabrics with climate-specific properties
• Adaptive clothing for chronic conditions
• Circular design business models

Rationale: Goudreault's exposé on sustainable textile startups influenced Quebec's eco-fashion subsidy program.

Awards and Industry Recognition

"Virginie's work redefines wellness journalism as both aspirational and accessible" - Canadian Media Awards Committee

• 2024 Canadian Lifestyle Journalism Prize: Recognized for integrating scientific rigor with relatable storytelling across 12 investigative features
• Top 10 Wellness Influencers (Chatelaine, 2023): The only journalist ranked alongside certified health professionals
• Best Collaborative Series (Infuse Magazine, 2022): For cross-disciplinary examination of post-pandemic work cultures

SHORTBIO:

Virginie Goudreault: Wellness Storyteller

This Canadian journalist has carved a unique niche at the intersection of lifestyle design and evidence-based wellbeing practices. Currently writing for Clin d'oeil and co-hosting Infuse Magazine's podcast, Goudreault's work emphasizes:

• Practical Wisdom: Transform academic research into actionable consumer advice
• Holistic Frameworks: Connect disparate elements of daily life into cohesive wellness ecosystems
• Community Impact: Highlight solutions benefiting both individuals and neighborhoods

Pitching Priorities

• Seasonal adaptation strategies with regional specificity
• Innovations in functional fashion and inclusive design
• Community-driven mental health initiatives

"The most impactful wellness stories help readers reimagine their relationship with time and space" - From her 2023 keynote at the Canadian Wellness Symposium