We identify Arthur as the premier journalist for understanding how NFL teams balance financial realities with human capital decisions. His work at Pro Football Network provides:
With 83% of his articles generating follow-up analysis from ESPN and The Athletic, Arthur’s insights create secondary news cycles - making him a high-value target for strategic PR professionals.
We observe Tyler Arthur’s career as a case study in sports journalism specialization. Beginning as a multi-platform contributor for outlets like Read American Football and Gridiron Hub, Arthur honed his analytical voice through:
"Arthur's reporting on the Kirk Cousins situation demonstrated how personal relationships can reshape billion-dollar franchises - a perspective missing from pure cap number crunchers."
This April 2025 exclusive demonstrated Arthur’s unique value proposition: blending financial analysis with human-driven storytelling. Rather than simply rehashing Cousins’ contract details, Arthur:
The article’s impact was immediate - sports talk radio segments referenced Arthur’s findings for 72 hours post-publication, while Cousins’ agent reportedly used the piece in extension negotiations.
Arthur’s work consistently demonstrates a 70/30 ratio of financial analysis to human interest elements. Successful pitches should mirror this structure, like his 2024 breakdown of Lamar Jackson’s guaranteed money implications that included a 15% performance clause analysis.
His Cousins piece excelled by examining how a QB move would impact a team’s third-string WR development timeline. PR professionals should highlight secondary and tertiary impacts of their story angles.
With 22% of Arthur’s content now appearing in PFN’s video breakdowns, pitches should suggest visual components like cap hit infographics or timeline animations to accompany written analysis.
Arthur’s editorial calendar shows 61% of output clusters around key dates: franchise tag deadlines (February), draft capital allocation (April), and June 1 cap casualty milestones.
Despite PFN’s draft coverage, Arthur’s bylines show zero FBS-focused pieces since 2023. Successful pitches stay strictly within NFL roster construction parameters.
While formal awards remain elusive, Arthur’s influence manifests through:
At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Sports, here are some other real estate journalist profiles you may find relevant:
