As editor-in-chief of Vancouver Magazine and Western Living senior editor, McLachlan documents British Columbia's evolving cultural identity through design and community narratives. Her work spans:
Successful queries combine hard data with human interest, like her profile of a Langley vineyard using ancestral farming techniques . Avoid luxury-focused or internationally comparative angles.
Stacey McLachlan's career trajectory mirrors Vancouver's own evolution as a design and cultural capital. Beginning as a Western Living intern in 2010, she honed her craft profiling emerging architects like Inflection Architecture's Texas bungalow transformation [3]. Her 2014 promotion to Vancouver Magazine's City Informer columnist marked a turning point, blending investigative rigor with signature wit in pieces like her expose on hidden heritage homes in Gastown.
"Power isn't something you have—it's something you give." [8]
McLachlan's inaugural Power 50 editorial dismantled traditional metrics of influence, highlighting how philanthropists like Sarah Blyth's overdose prevention work [8] represent Vancouver's new power paradigm. Through 18 stakeholder interviews and historical analysis of 23 years of lists, she documented the city's shift from boardroom dominance to community impact.
This Dwell deep-dive into CB2's archival collaborations with Gianfranco Frattini's estate exemplifies McLachlan's ability to make niche design accessible. By contrasting original 1950s specifications with modern sustainable updates like FSC-certified oak [9], she bridged preservationist and contemporary design audiences.
McLachlan prioritizes stories demonstrating tangible community benefit, as seen in her coverage of East Van's modular housing initiatives. Successful pitches should quantify social impact metrics within British Columbia.
Her analysis of Okanagan winery architecture [6] shows preference for projects balancing aesthetics with environmental responsibility. Include energy efficiency data and material sourcing details.
National Magazine Award Finalist (2021-2023): Her City Informer column's unprecedented three consecutive nominations recognized its innovative blend of urban reporting and comedic timing, particularly her viral piece on Vancouver's bizarre zoning bylaws.
At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Design, here are some other real estate journalist profiles you may find relevant:
