Sarah Jackson
Sarah Jackson is a reporter at CNBC Make It covering work and the modern workplace. Her stories follow workers, job seekers, leaders and sometimes parents as they navigate uncertainty, shifting job markets and evolving ideas of success. She often pairs expert voices with data and lived experience to explain how people can adapt their careers and support others through change. In parenting-focused pieces, she connects leadership and caregiving, such as applying a three-step formula for helping children and employees handle uncertainty.
On The Job: workers’ experiences in a changing economy
Jackson contributes to CNBC’s On The Job coverage, chronicling how people respond when the labor market wears them down or pushes them to step away. In one piece she reports on workers dropping out of the workforce and not looking for new jobs, using personal accounts and economist analysis to show how competition for remote or flexible roles and caregiving pressures shape those decisions. She highlights how one parent uses a break from paid work to be more present for a young child, underscoring the emotional dimension of career choices in families. Across this reporting she pays close attention to structural factors like retirement trends, immigration and disability, while keeping the focus on individual stories.
Skills, AI and the future of hiring
Jackson frequently covers how AI and new skill demands are reshaping hiring and entry-level work.
She profiles IBM’s chief talent officer on the two most important skills for entry-level workers in the age of AI, translating executive expectations into concrete guidance for young workers. In another piece she reports on Canva’s chief people officer, who describes two AI-proof traits as a baseline for job candidates, capturing how curiosity and other enduring qualities matter alongside technical skills.
Her coverage of job seekers fed up with AI interviews shows candidates dropping out of processes and blacklisting employers, revealing the human backlash to automated hiring. She pairs these stories with data-driven looks at the fastest-growing skills in the U.S., presenting LinkedIn’s Skills on the Rise list as “career currency” for workers trying to stay relevant.
The Next Dream, entrepreneurship and side hustles
Jackson also examines what economic uncertainty and technological change mean for people’s broader dreams and financial paths. In a survey-based feature she reports that just over half of U.S. adults say the American Dream is out of reach for most people right now, and introduces The Next Dream series exploring modern definitions of success and happiness. She follows individuals who respond by starting businesses before AI can take their jobs, documenting a surge of 1.56 million business applications over three months, the highest since at least 2004. Her profile of an 18-year-old who flips abandoned storage units into a side hustle bringing in six-figure revenue shows how young entrepreneurs piece together unconventional income streams.
These stories combine official data with concrete earnings figures and personal motivations to show how people seek control over their work and lives.
Career advice and rethinking the workday
Jackson’s work includes practical career advice and experiments with new ways of structuring the workday.
Through Get Ahead and Land the Job coverage she surfaces guidance from recruiters, executives and psychologists on future-proofing careers and navigating today’s job search. Her reporting on microshifting highlights that 65% of workers are interested in breaking away from the traditional 9-to-5 schedule, based on a State of Hybrid Work report.
She frames microshifting as a way for people to reclaim control over fragmented work lives, drawing on commentary from a CEO and her own workplace beat. Across these pieces she focuses on small behavioral changes and tactics that help workers align their schedules, skills and priorities with fast-changing conditions.
Jackson’s reporting stands out for its blend of expert insight, survey and economic data, and vivid individual stories about how people respond to uncertainty at work and at home. Her focus on the future of work, skills and hiring sits alongside attention to caregiving and personal wellbeing, making her coverage relevant to stories about parenting, leadership and worker experience.
She consistently translates big trends - AI, labor market shifts, changing ideals of success - into clear, actionable narratives for workers, job seekers, parents and managers.
4 more parenting journalists.
Abigail Shrier
Abigail Shrier is a journalist, columnist at The Free Press, and bestselling author whose work centers on parenting, family relationships, and the cultural forces shaping childhood. She writes the weekly “Tough Love” advice column, where readers send hard personal and family dilemmas and she focuses on concrete situations and practical choices for parents, partners, and adult children. She also publishes essays and reported features on parenting that examine how institutions and professionals influence everyday family life, including criminalization of ordinary parental decisions and therapeutic advice that leads to “no contact” with parents. Her books “Bad Therapy: Why the Kids Aren’t Growing Up” and “Irreversible Damage: The Transgender Craze Seducing Our Daughters” extend her reporting on therapy, gender medicine, and youth. She also covers education, gender, speech, activism, and censorship, approaching these subjects as reported arguments.
Alesandra Dubin
Alesandra Dubin uses parenting to examine how travel, independence, and everyday logistics shape family life. She is a digital travel and lifestyle journalist with more than 15 years’ experience covering parenting, travel, food, events, fashion and beauty, entertainment, home, and viral content for consumer and business outlets. Her work has appeared in Insider, Good Housekeeping, Parents, Esquire, Woman’s Day, Prevention, Glamour, Shondaland, AFAR, and TODAY. Her parenting beat centers on family travel, including flights, camps, hotels, destinations, and the ways parents protect their identity and relationships while caring for children. She also covers practical planning, from room layouts and prices to crowds, tickets, transit, pacing, and family-friendly dining. She reports through candid first-person stories, then draws out clear service advice and emotional insights about care, autonomy, stress, and family dynamics.
Alyson Krueger
Alyson Krueger is a freelance journalist who covers how people live, parent, gather and chase status in contemporary culture through reported narratives anchored in specific communities, events and social scenes. She writes for The New York Times and other publications and has contributed to The New York Times since 2013. Her parenting work centers on fatherhood and family rituals, using observed behavior and everyday routines to show changing family roles. She often reports on urban social life and leisure, including how people socialize and find rest in demanding environments, from city winters to shifting ski seasons. Her business and fashion stories examine the social meaning of wellness practices, marketing with superheroes, playful luxury food and gifting. She also covers major events, weddings and fan culture, paying attention to atmosphere, crowds and what draws people together.
Amie Windsor
Amie Windsor links parenting and everyday family life directly to local policy, community crises and governance decisions. She is the Opinion Editor at The Press Democrat and is described by the masthead as the Community Journalism Team Lead, drawing on nearly a decade in community journalism with sustained coverage of city hall and school boards. She writes opinion columns and reported pieces on parenting under democratic stress, wildfire displacement, transportation planning, law enforcement technology and major energy infrastructure decisions. Her parenting work treats raising children as part of civic life under political instability, showing how structural shifts enter routines, emotional labor and family conversations. Her reporting on biking and walking projects, hybrid police cruisers and dam decommissioning keeps policy and infrastructure grounded in specific projects, residents and public processes, emphasizing civic engagement, community resilience and resident-first coverage.