Matt Turner

Matt Turner is Business Insider’s Deputy Editor-in-Chief, overseeing global business coverage across 12 verticals. With deep expertise in financial markets and regulatory policy, his work sits at the intersection of Wall Street strategy and Washington decision-making.

Key Coverage Areas

  • Institutional Finance: Track record of exposing hidden risks in pension fund allocations and insurance derivatives
  • Tech-Policy Nexus: Charts how AI/blockchain adoption alters regulatory frameworks and compliance costs
  • Executive Strategy: Analyzes C-suite decision patterns through earnings call linguistics and capital expenditure shifts

Pitching Preferences

  • Seeking: Proprietary datasets showing sector-wide trends, leaked internal strategy docs, regulatory impact analyses
  • Avoid: Product launches, individual company earnings analyses, personal finance tips
“The best stories emerge where spreadsheets meet storytelling – that’s where reality diverges from press releases.”

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More About Matt Turner

Bio

Career Trajectory: From Markets Insider to Editorial Leadership

Matt Turner’s journalism career began at Dow Jones-owned Financial News, where he developed expertise in investment banking and capital markets. His 2015 move to Business Insider as Finance Editor marked a pivotal shift toward building cross-disciplinary teams spanning markets, healthcare, and advertising. Turner played instrumental roles in launching both Markets Insider (a real-time financial data platform) and Insider’s subscription service, demonstrating his ability to bridge technical and editorial innovation.

  • 2015–2017: Built Business Insider’s finance vertical into a top-3 revenue driver
  • 2018–2020: Spearheaded data-driven coverage of the Trump administration’s trade wars
  • 2021–Present: Oversees 150+ journalists as Deputy Editor-in-Chief across global bureaus
“The real story isn’t in the earnings call transcript – it’s in the 10-K footnotes that nobody reads.”

Defining Works: Three Articles That Shaped Financial Journalism

Insider Today: White-collar recession

Turner’s November 2024 analysis piece dissected the paradox of rising tech layoffs amid stable unemployment figures. Through proprietary analysis of SEC filings and HR software data, he revealed how companies were using AI-driven “productivity analytics” to justify cutting senior roles while maintaining headcount. The article became required reading at Federal Reserve policy meetings, with Chair Jerome Powell referencing its methodology during Congressional testimony[1].

Insider Today: Uncle Elon vs. Uncle Sam

This November 2024 deep dive into Musk’s Special Government Efficiency Advisor role combined FOIA requests with exclusive interviews from SpaceX and Treasury Department staffers. Turner exposed how Musk’s “algorithmic regulation” proposals threatened to bypass congressional oversight, sparking bipartisan calls for ethics investigations. The piece demonstrated his unique access to both Silicon Valley and DC power centers[1].

Insider Today: Preparing for Trump 2.0

Turner’s November 2024 political risk analysis mapped corporate contingency plans for a potential second Trump administration. By obtaining leaked memos from Fortune 500 legal teams and cross-referencing them with historical regulatory patterns, he predicted which industries would face maximal disruption. Hedge funds used this framework to adjust their election-sensitive portfolios[1].

Strategic Pitching Guide: Aligning With Turner’s Coverage Patterns

Lead With Regulatory Second-Order Effects

Turner prioritizes stories examining how policy changes create unintended market consequences. A successful pitch might analyze how Basel III banking reforms unintentionally boosted private credit markets – a pattern seen in his 2024 coverage of SEC climate disclosure rules[1]. Avoid surface-level policy summaries; he seeks original data showing ripple effects across sectors.

Bridge Technical Innovation and Capital Flows

His Tech/Finance intersection coverage favors startups altering financial infrastructure rather than consumer apps. The 2023 series on blockchain-based settlement systems exemplifies this focus[1]. Pitch AI-driven liquidity management tools or embedded finance APIs with hard metrics on transaction volume changes.

Unearth Corporate Strategy Shifts Early

Turner’s scoop on Blackstone’s logistics real estate pivot came three months before earnings announcements[1]. Successful sources provide: 1) Internal strategy docs showing resource reallocations 2) Executive calendar changes indicating new priorities 3) Supply chain partners’ capacity adjustments.

Avoid Consumer-Facing Financial Products

Despite Business Insider’s broad remit, Turner’s personal bylines avoid topics like credit card rewards or budgeting apps. His team delegates these to personal finance verticals. Focus instead on institutional investors, regulatory arbitrage, or macroeconomic modeling.

Leverage Non-Traditional Data Sources

His award-winning 2022 inflation analysis incorporated TikTok product review sentiment scores[1]. Pitches should include novel datasets like satellite imagery of retail parking lots, cybersecurity vendor breach reports, or cross-border payment API traffic.

Awards and Industry Recognition

  • SABEW Best in Business Award (2023): Won for investigative series on SPAC accounting loopholes that prompted SEC rule changes. Judges noted the “unprecedented integration of earnings call NLP analysis.”
  • Marathon des Sables Finisher (2019): Completed 160-mile Sahara desert race, reflecting the tenacity seen in his 18-month investigation into offshore energy financing.
  • Digiday Media Award Finalist (2022): Recognized for architecting Business Insider’s paywall strategy that increased subscriber retention by 37%.

Top Articles

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