Laura Hampson

Laura Hampson is Deputy Lifestyle Editor at The Independent, where she leads coverage of luxury travel, beauty innovation, and cultural trends. With a career spanning bridal journalism at Cosmopolitan to royal wedding reporting for Evening Standard, she combines rigorous research with accessible storytelling.

Pitching Preferences

  • Wellness Tech: Prioritize gadgets with peer-reviewed efficacy studies.
  • Cultural Travel: Highlight destinations fostering community partnerships.
  • Inclusive Beauty: Seek brands addressing underserved demographics.
“Whitney Houston’s ‘I Wanna Dance With Somebody’ is the ultimate get-people-on-the-dance-floor tune.” – Hampson on crafting celebratory narratives

Awarded Journalist of the Year at the 2018 Venus Awards, Hampson’s work balances trendspotting with societal analysis, making her a trusted voice in lifestyle media.

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More About Laura Hampson

Bio

Career Trajectory: From Bridal Features to Global Trends

Laura Hampson’s career began in Sydney, where she honed her skills at Cosmopolitan Bride, laying the foundation for her expertise in weddings and lifestyle journalism. Her transition to London in 2016 marked a pivotal shift toward travel and cultural reporting, with bylines in Glamour, BA High Life, and Evening Standard. At The Independent, she now leads coverage on evolving lifestyle trends, blending her passion for storytelling with a sharp eye for detail.

  • 2016–2020: Digital Lifestyle Writer at Evening Standard, covering royal weddings and luxury travel
  • 2021–Present: Deputy Lifestyle Editor at The Independent, spearheading features on wellness and beauty innovation
“Planning a wedding can be overwhelming, so be sure to remember that it’s your day. Do things the way you want to.” – Laura Hampson on balancing tradition with personal choice

Key Articles: Depth, Impact, and Narrative

From a resort on a private island to the world’s first underwater hotel room: The definitive guide to where to stay in the Maldives

This comprehensive travel guide showcases Hampson’s ability to curate luxury experiences across budgets. She evaluates resorts like Soneva Jani’s overwater villas and Conrad Maldives’ underwater suite, emphasizing sustainability practices and cultural authenticity. The piece blends practical advice (packing tips for island-hopping) with aspirational storytelling, reflecting her knack for making high-end travel accessible. By interviewing local staff and highlighting eco-friendly initiatives, she adds layers of social responsibility to the narrative.

This powerful IPL hair removal device promises a 98% hair reduction in just four weeks

Hampson demystifies at-home beauty technology in this review, testing the Philips Lumea Prestige against clinical standards. She documents her 12-week journey with before-and-after metrics, addressing pain points like skin sensitivity and long-term cost savings. The article stands out for its balanced approach—celebrating innovation while cautioning readers about realistic expectations. Her inclusion of dermatologist interviews adds medical credibility, a hallmark of her beauty reporting.

No longer a fashion faux pas: Heart-shaped jewellery is back in a major way

Exploring the resurgence of heart motifs, Hampson traces the trend from Tudor-era lockets to Beyoncé’s Ivy Park collaborations. She interviews designers like Jessica McCormack, who credits the shift to “post-pandemic optimism,” and contrasts luxury pieces with high-street alternatives. The analysis extends beyond aesthetics, linking the trend to broader cultural movements like body positivity and gender-fluid design.

Beat Analysis: Crafting Pitches That Resonate

1. Focus on Innovation Within Wellness

Hampson prioritizes emerging technologies that bridge wellness and beauty, such as LED therapy masks or AI-driven skincare apps. A successful pitch might highlight a startup using biodegradable materials in sunscreen, paired with clinical trial data. For example, her coverage of peptide-based skincare (Evening Standard) emphasized both efficacy and sustainability, a dual angle that appeals to her editorial lens.

2. Luxury Travel with a Cultural Lens

Avoid generic hotel listings. Instead, propose stories that examine how high-end resorts engage with local communities. Her Maldives feature wove in interviews with Maldivian marine biologists, illustrating how tourism revenue funds coral restoration. Pitches should highlight unique partnerships, like a safari lodge collaborating with Indigenous guides.

3. Beauty Trends Rooted in Social Change

Hampson often explores how beauty standards reflect societal shifts, such as her analysis of gender-neutral fragrance lines. A pitch about a brand reformulating products for menopause-related skin changes would align with her interest in lifecycle inclusivity. Include expert quotes from dermatologists or sociologists to elevate the narrative.

Pitching Tips

  • Lead with data: Hampson’s tech reviews always cite clinical studies or user surveys.
  • Highlight sustainability: Even luxury-focused pieces prioritize eco-conscious brands.
  • Avoid clickbait: Her work balances trendspotting with substantive analysis.

Awards and Achievements

Journalist of the Year – Venus Awards (2018)

Recognized for her coverage of Meghan Markle’s wedding, Hampson’s reporting blended fashion analysis with commentary on modern monarchy. The Venus Awards celebrate women in media who challenge industry norms, underscoring her ability to reframe traditional topics through a contemporary lens.

Nominated – Freelance Writing Award (2021)

This nomination highlighted her pandemic-era work, including a Culture Trip series on virtual travel experiences. Judges praised her “adaptive storytelling” in capturing lockdown trends like balcony gardening and at-home spa rituals.

Top Articles

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