For PR professionals seeking to engage one of travel writing’s most distinctive voices, understanding Rushby’s three-decade evolution is crucial. The Guardian’s chief travel correspondent since 2005, he specializes in stories that:
We’ve followed Kevin Rushby’s work for decades, observing how his narratives blend historical depth with contemporary urgency. As The Guardian’s chief travel writer since 2005, Rushby has redefined travel journalism by prioritizing stories that reveal humanity’s relationship with nature and culture.
Rushby’s March 2025 piece masterfully intertwines literary history with coastal exploration. By retracing Alexander Selkirk’s footsteps in Fife, he demonstrates how landscapes shape cultural memory. The 2,800-word narrative combines:
This approach exemplifies his signature method: using hyperlocal stories to address global themes of environmental stewardship and cultural preservation.
In November 2024, Rushby examined the Tudor tourism boom through six preserved estates. His investigation revealed:
“Visitor numbers at the Tower of London increased 37% year-over-year following the BBC’s Wolf Hall adaptation—a testament to history’s enduring marketability in the podcast age.”
The piece balances economic analysis with reflections on historical interpretation, showcasing his ability to make academic research accessible to mainstream audiences.
Rushby’s October 2024 dispatch from Sweden’s shrinking ski industry combines:
This work underscores his commitment to documenting climate change’s tangible impacts on traditional livelihoods.
Rushby consistently prioritizes stories where communities actively preserve heritage against modernization pressures. A successful pitch might explore Bhutan’s glacier tourism adaptation strategies, mirroring his Swedish ski industry analysis. Highlight local voices and historical parallels.
His work avoids abstract climate discussions, focusing instead on specific individuals navigating ecological changes. For example, a story about Senegalese fishermen adapting to coastal erosion would align with his narrative style.
Rushby frequently uses literary references as entry points for travel stories. A pitch linking Joyce’s Ulysses to contemporary Dublin street art could capture his interest, provided it includes original archival research.
At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Travel, here are some other real estate journalist profiles you may find relevant:
