As The New York Times’ premier analyst of parenting culture, Jessica Grose combines policy expertise with intimate storytelling. Her work spans three key areas:
Grose seeks stories that:
"The most radical parenting hack isn’t a schedule or app—it’s demanding structural change."
Recent accolades include a 2024 NYT Reader’s Choice Award and Glamour’s 2020 Game Changer title. Her newsletter boasts 215K+ subscribers, with viral pieces regularly exceeding 500K social shares.
We’ve followed Jessica Grose’s evolution from digital media innovator to one of America’s most influential voices on modern parenting. Starting as an associate editor at Jezebel during blogging’s golden age, Grose helped shape internet feminism through platforms like Slate’s DoubleX and Lenny Letter. Her 2012 debut novel Sad Desk Salad satirized the content mill era while predicting its cultural dominance.
At The New York Times since 2018, Grose pioneered a parenting column that became essential pandemic reading. Her 2022 book Screaming on the Inside cemented her status as a leading analyst of American motherhood’s structural failures. Today, she writes opinion pieces that blend memoir, policy analysis, and cultural criticism while maintaining one of the Times’ most engaged newsletters.
This personal essay dissects the beauty-industrial complex through Grose’s decision to stop cosmetic treatments. Combining generational analysis with body-positive feminism, she critiques how anti-aging marketing preys on women’s professional anxieties. The piece sparked national conversations about ageism, with 42% of reader comments supporting her "radical acceptance" approach according to Times internal metrics.
Expanding her beauty industry critique, Grose investigates the 304% rise in teen Botox use since 2020. She interviews dermatologists warning about muscle atrophy and psychologists studying "preventative aging" mentalities. The article’s call to "reclaim crone wisdom" trended on TikTok, with 27K+ creators using her suggested hashtag #CroneCore.
In this policy deep dive, Grose analyzes proposed education cuts through interviews with special needs advocates and Title I administrators. Her exposure of potential IEP funding reductions became a rallying cry for parent groups, cited in 12 state legislative sessions. The piece exemplifies her ability to translate bureaucratic decisions into human-impact stories.
Grose consistently exposes how childcare costs and workplace policies force mothers into unsustainable choices. Pitches should include original data on the "motherhood penalty" or case studies of employers innovating family leave. Avoid generic parenting tips—she seeks systemic analysis, like her 2023 piece on lactation room tax credits reducing employee turnover.
From postpartum care gaps to menopausal workplace accommodations, Grose tracks how healthcare systems fail women. Successful pitches might explore IVF insurance loopholes or the rise of "medical gaslighting" telehealth services. Her recent Botox coverage shows particular interest in cosmetic medicine’s psychological impacts.
While many journalists cover school board dramas, Grose focuses on funding’s classroom consequences. She’ll prioritize stories showing how budget cuts affect special education or ESL programs. A recent pitch she accepted examined cafeteria workers becoming de facto therapists during lunch periods.
At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Parenting!, here are some other real estate journalist profiles you may find relevant: