Jeff Hamilton (Winnipeg Free Press) specializes in sports journalism with a focus on the NHL’s Jets, CFL’s Blue Bombers, and local amateur leagues. His multimedia approach combines game analysis, player interviews, and interactive storytelling.
Jeff Hamilton has carved a niche as a multimedia sports journalist with a focus on local teams and community-driven narratives. His work at the Winnipeg Free Press blends traditional reporting with innovative digital storytelling, making him a trusted voice in Canadian sports journalism.
This 2023 analysis of Logan Stanley’s contract negotiations highlighted Hamilton’s ability to contextualize player value within team strategy. By interviewing coaches, agents, and NHL analysts, he provided readers with a nuanced understanding of salary cap dynamics. The article’s interactive charts comparing Stanley’s performance metrics to league averages became a model for the Free Press’s data-driven approach.
Hamilton’s coverage of the Winnipeg Goldeyes’ 2023 playoff run showcased his talent for capturing pivotal moments. His ninth-inning dugout interviews and slow-motion video analysis of the game-winning hit were integrated into a multimedia package that drove a 40% increase in social media engagement for the Free Press.
In this 2022 op-ed for CBC Manitoba, Hamilton reflected on balancing real-time reporting with long-form storytelling. He cited examples like live-tweeting Jets games while producing documentary-style features, arguing that multimedia tools enhance rather than dilute traditional journalism.
Hamilton prioritizes stories that connect athletes to Manitoba’s communities. For example, his 2023 profile of a CFL player mentoring Winnipeg youth demonstrated his interest in sports’ societal impact. Pitches should emphasize local ties, such as athletes’ charity work or grassroots initiatives.
As a multimedia producer, Hamilton seeks pitches that incorporate visual or interactive components. A successful 2024 pitch involved embedding 360-degree video of a hockey training facility into an article about offseason preparation. Propose ideas that integrate maps, timelines, or player-generated content.
While Hamilton occasionally comments on NHL trends, he rarely covers topics like draft predictions or fantasy sports. A 2023 rejection of a pitch about Connor Bedard’s draft odds illustrates his preference for stories with direct relevance to Winnipeg audiences.
At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Sports, here are some other real estate journalist profiles you may find relevant: