Greg Mercer is a Canada-based journalist for The Globe and Mail, specializing in business innovation, public health, and environmental sustainability. With a career spanning regional and national outlets, his work emphasizes data-driven storytelling and ethical governance.
Greg Mercer has established himself as a versatile journalist with a focus on business, public health, and environmental issues. His work combines rigorous analysis with a commitment to uncovering stories that drive societal progress. Over his career, Mercer has contributed to prominent publications, including The Globe and Mail, The Pandora Report, and Foundr, earning recognition for his in-depth reporting and ethical storytelling.
Mercer began his career at The Waterloo Region Record, where he covered regional business trends and community-driven innovations. His early work highlighted the intersection of technology and local economies, laying the groundwork for his later focus on national and global issues. Transitioning to The Globe and Mail, he expanded his scope to include public health and environmental policy, often emphasizing data-driven narratives.
This groundbreaking report detailed the success of the VSV-EBOV vaccine during the 2014–2016 Ebola outbreak. Mercer’s analysis highlighted the trial’s methodology, including randomized cluster testing in high-risk areas, and its implications for future pandemic responses. His coverage underscored the importance of international collaboration in public health, earning citations from the World Health Organization and academic journals.
In this piece for Foundr, Mercer profiled entrepreneurs who prioritize sustainability and ethical governance. He examined case studies of companies balancing profit with social responsibility, emphasizing transparency and long-term stakeholder value. The article became a reference for discussions on corporate ethics in startup ecosystems.
Mercer’s exploration of Waterloo’s tech sector showcased how academic partnerships and grassroots innovation fostered economic growth. He interviewed startups leveraging AI for environmental solutions, illustrating the region’s role as a hub for sustainable technology. The piece influenced policy discussions on supporting regional innovation clusters.
Mercer prioritizes stories that combine scientific rigor with real-world impact. For example, his Ebola vaccine coverage relied on clinical trial data and interviews with researchers. Pitches should emphasize peer-reviewed studies or innovative health initiatives, particularly those addressing equity in healthcare access.
His reporting on Waterloo’s tech economy demonstrates a interest in localized innovation. Successful pitches might explore how small businesses or municipalities are adopting green technologies or fostering inclusive growth, backed by quantitative evidence.
Mercer frequently examines corporate accountability. Proposals could focus on companies implementing fair labor practices or reducing environmental footprints, especially those with measurable outcomes or third-party certifications.
Forbes and Huffington Post Features: Mercer’s work has been cited in Forbes and The Huffington Post for its contributions to discussions on ethical business practices. These recognitions highlight his ability to translate complex topics into accessible insights for broad audiences.
“Journalism’s role isn’t just to inform—it’s to bridge gaps between expertise and public understanding.”
At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Business, here are some other real estate journalist profiles you may find relevant:
