Faith Huey
Faith Huey turns local business moves into straightforward coverage of how changing storefronts and new projects affect daily life in the Fox Cities. She is a business reporter for The Appleton Post-Crescent, focusing on openings, closings, expansions and redevelopments across the region’s commercial corridors. Her work concentrates on consumer-facing businesses - restaurants, retailers, fitness centers and specialty shops - and explains what is changing, where it is happening and when. Recurring Buzz columns and service stories answer practical questions residents have about specific corners, buildings and brands, often framed around “here’s what we know” and “what to know” formats.
Openings and expansions of consumer businesses
Huey regularly reports on new locations for national and regional chains, such as 7 Brew Coffee’s Fox Cities stand in Neenah and its opening in the Town of Buchanan. She covers future builds like Raising Cane’s planned restaurant on the former Applebee’s site in Grand Chute, laying out that the chicken chain will occupy a familiar casual-dining location. Stories on Dollar Tree’s forthcoming store in Appleton near a pickleball facility and Total Wine & More’s arrival in a former Bed Bath & Beyond space show how she tracks discount and specialty retailers as they fill existing big-box footprints.
Her coverage of Wendy’s returning to Appleton and Grand Chute after prior closures highlights how she follows fast-food brands as they exit and reenter the Fox Valley market. Across these pieces she situates new projects in relation to well-known roads, shopping areas and landmarks, helping readers picture where each business fits in the commercial landscape.
The Buzz franchise gives her a consistent format for announcing openings and expansions, with headlines that foreground the brand name and the specific community - Neenah, Buchanan, Grand Chute or Appleton - affected by the change.
Closures, relocations and churn in the local market
Huey pairs coverage of new arrivals with clear reporting on businesses that are closing or moving, giving a direct view of churn in the local market.
She documents shutdowns such as the permanent closing of Harmony Nutrition, a nutrition shake business in Kaukauna, emphasizing that the business has ceased operations. Her story on downtown Appleton clothing boutique Pollen focuses on the shop’s decision to close and what customers need to know as it winds down.
An article on Pizza Hut closing 250 locations explains the broader corporate move, then narrows to what that decision means for Fox Valley stores.
She also tracks relocations like the move of Ironforge Fitness training from Kaukauna to a new facility, signaling that some brands remain in the market but shift their footprint. Together, these pieces show her interest in the full life cycle of local businesses - from launch to expansion to closure or relocation - and in the way those moves reshape storefront mixes along key commercial routes.
Answering reader questions about development projects
Huey’s business coverage often grows directly out of what residents see being built and want explained. In her “Readers asked” Buzz column about construction across from Festival Foods on Northland Avenue, she identifies Hoersch Appliances as the project and clarifies that the company is building a new location there.
Headlines that promise “Here’s what we know” about Dollar Tree’s new Appleton store and Raising Cane’s plan for a former Applebee’s similarly show her service focus: she gathers available details and presents them plainly.
By centering questions like what is going up at a specific corner or which brand is taking over a vacant building, she positions herself as a translator between construction activity and everyday understanding of the area’s development. The consistent emphasis on concrete identifiers - brand names, former tenants and nearby anchors such as Festival Foods - makes her work especially useful for tracking how familiar sites are being repurposed.
Community events and broader local coverage
While her primary beat is business, Huey also contributes coverage that connects community events and news to the local economy and civic life.
Her guide to Appleton’s Mile of Music festival, framed as “6 things to know,” offers a concise, list-based format that helps attendees navigate a major downtown event. In a piece built around Community First Credit Union’s CEO reflecting on the Fox Cities Marathon’s impact, she links a signature race to the perspective of a local financial leader. She has bylined breaking news such as the jet that made an emergency landing at Appleton International Airport after its windshield cracked, underscoring that her reporting range includes urgent incidents with operational and safety implications.
Across these stories, she maintains the same clear, factual tone used in her business coverage, focusing on what happened, who is involved and how it affects the community’s routines.
Overall, Huey’s reporting stands out for its tight focus on named businesses and specific sites, a steady Buzz cadence that tracks openings and closings, and a service-minded approach that answers concrete questions about the Fox Cities commercial environment. For stories tied to retail, restaurants, fitness, specialty shops or visible construction projects in that area, her work shows a sustained interest in translating business moves into everyday terms.
4 more business journalists.
Aaron Karp
Aaron Karp is distinct for connecting airline networks, airport infrastructure, air cargo and policy. He is a senior editor at Air Transport World and has covered aviation since 1999. He has also worked as an editor for cargo-focused and daily aviation publications. His real beat is how airlines and airports respond to growth, regulation, trade conditions, sustainability pressures and technology changes. He covers route planning, network development, airport capacity, infrastructure, cargo flows, trade lanes, safety, air traffic control and future technology. He reports through news, features, opinion pieces, briefings and podcasts. He uses data, executive insight and industry conference reporting to explain market changes. His work links cargo metrics and trade policy to carrier strategy, and connects infrastructure and sustainability decisions to resilience, costs and long-term growth.
Adrienne Roberts
Adrienne Roberts is a business journalist at the Detroit Free Press who covers how policy, regulation and corporate decisions affect Michigan’s cannabis market, jobs, universities and health systems. She has a sustained focus on cannabis taxes, licensing, sales, product rules, consumer safety and local tax revenue. She also reports on unemployment, worker protections, corporate settlements, hiring, higher education, student safety, housing, data centers, health care access and economic forecasts. Roberts joined the Detroit Free Press in 2020 after covering automotive retail, dealers and labor issues for The Wall Street Journal. She explains complex business and regulatory changes with data, legal detail and on-the-ground voices. Her stories focus on practical effects for workers, students, consumers and communities, showing both the numbers and the people behind them.
Alex Bronzini-Vender
Alex Bronzini-Vender is a business reporter who focuses on how economic forces and corporate decisions shape specific communities and industries. He covers business for the Washington Monthly, writing reported pieces at the intersection of commerce and public life. His work reflects the magazine’s emphasis on linking markets and money to power, policy, and everyday experience. He treats business not as balance sheets and deals but as choices that affect local realities. In “Fear and Loathing in Palo Alto,” he uses a city tied to the tech sector to examine how a powerful industry influences a community. He grounds his business beat in on-the-ground consequences rather than treating corporate and financial developments in isolation.
Alex DeMarban
Alex DeMarban stands out for tracking major energy projects over time while showing how economic shifts affect local businesses. He reports for the Anchorage Daily News on business, oil and gas, and general assignments. His coverage focuses on Alaska LNG, long-haul energy projects, mining, ports, transportation infrastructure, and the everyday businesses that keep the state running. He examines financing, tax legislation, labor agreements, regulatory approvals, timelines and costs, and connects government and corporate decisions to workers, communities and consumers. He also reports on restaurant closures, grocery stores, breweries, meaderies, parking and trade disputes. His past coverage includes an open-pit mine near the proposed Ambler road, federal port grants and competitive elections. He reports through dollar figures, project details, public records, business owners and affected workers, showing how policy and resource development play out on the ground.