As lead gaming journalist at Press Start Australia, Ewan Roxburgh has become the definitive voice for understanding Australia’s $226 million games development industry. His work bridges enthusiast audiences and industry professionals through:
“The most compelling pitches demonstrate deep understanding of both creative and business aspects of game development.”
We’ve followed Ewan Roxburgh’s work as he’s become one of Australia’s most authoritative voices in gaming journalism. His career trajectory reveals a professional deeply invested in both the technical craftsmanship and cultural impact of interactive entertainment.
This 2,800-word deep dive into Melbourne-based developer Summerfall Studios’ latest project exemplifies Roxburgh’s ability to contextualize local talent within global markets. The analysis goes beyond standard preview coverage to examine:
“What Malys represents isn’t just another indie darling - it’s proof that Australian studios can compete on the global stage when given proper creative and financial support.”
Roxburgh transformed what could have been routine product reporting into a masterclass on consumer tech trends. The piece:
This follow-up investigation demonstrated Roxburgh’s commitment to accountability journalism in the gaming space:
Roxburgh prioritizes stories demonstrating technical or creative breakthroughs from local studios. Successful pitches should highlight:
With 38% of his recent articles focusing on gaming hardware, Roxburgh seeks insights into:
Pitch deep dives into:
At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Gaming, here are some other real estate journalist profiles you may find relevant: