Dan Bloom (POLITICO Europe’s Political Editor) anchors UK political coverage with a focus on institutional dynamics and transatlantic policy. Based in London, his work spans:
“Bloom’s genius lies in making procedural politics visceral—he turns legislative jargon into high-stakes drama.”
With a British Journalism Award nomination and 15+ years of institutional knowledge, Bloom remains essential reading for policymakers and PR professionals navigating UK governance.
Dan Bloom has carved a distinguished career in journalism over 15+ years, ascending from local newsrooms to shaping POLITICO Europe’s political coverage. His early work at the Kentish Express and Medway Messenger honed his knack for investigative reporting, earning him Kent Journalist of the Year. Transitioning to national media, Bloom served as Online Political Editor at The Mirror, where he dissected welfare reform and housing crises. Since joining POLITICO Europe in 2020, he has become a linchpin in UK political journalism, steering breaking news and long-form analysis through four general elections and seismic shifts like Brexit and the COVID-19 pandemic.
Bloom’s 2025 analysis of Prime Minister Starmer’s diplomatic overtures to the Trump administration revealed the fragile dynamics of post-Brexit UK-US relations. Through anonymous quotes from senior officials, he framed the meeting as a strategic courtship, contrasting Starmer’s technocratic approach with Trump’s transactional style. The piece underscored Bloom’s access to Westminster insiders and his ability to translate closed-door tensions into compelling narratives.
Co-reported with Aggie Chambre, this 2023 investigation exposed a covert operation targeting UK lawmakers. Bloom meticulously reconstructed the timeline of events, blending leaked documents with interviews from victims and investigators. The report not only led to heightened parliamentary security measures but also earned a British Journalism Award nomination for Scoop of the Year.
Demonstrating his versatility, Bloom’s 2025 contribution to legal journalism dissected bankruptcy law’s impact on commercial real estate. While outside his usual beat, the article showcased his ability to distill complex legislation into actionable insights for practitioners, reflecting his early legal training and interest in policy implementation.
Bloom’s coverage thrives on legislative processes often overlooked by broader political reporters. Pitches should focus on behind-the-scenes policy development, particularly in housing, welfare, and constitutional reform. His 2021 series on post-Brexit regulatory alignment exemplified this, tracking committee-level debates that shaped UK-EU trade terms.
With 40% of his 2024 bylines analyzing UK-US relations, Bloom seeks stories bridging both governments’ priorities. Successful pitches might explore joint initiatives on tech regulation or defense spending, mirroring his 2023 piece on the AUKUS submarine deal’s domestic implications.
While Bloom occasionally profiles leaders, he avoids personality-focused narratives. A rejected 2024 pitch about a PM’s hobby highlights this preference—focus instead on how personal backgrounds inform policy decisions, as seen in his psychological portrait of Rishi Sunak’s fiscal conservatism.
“The honeytrap story wasn’t just about scandal—it was about vulnerability in democratic institutions.”
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Westminster honeytrap scandal: How a political sting unraveled
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At PressContact, we aim to help you discover the most relevant journalists for your PR efforts. If you're looking to pitch to more journalists who write on Politics, here are some other real estate journalist profiles you may find relevant:
